Activation and Experience Designer

Conceptualization & Design:

• Develop innovative and engaging brand activation concepts.
• Design interactive experiences for events, pop-up shops, trade shows,

and other live settings.

• Create compelling visual elements, including branding, signage, and

interactive displays.

Campaign Planning & Execution:

• Develop detailed campaign plans, including timelines, budgets, and

resource allocation.

• Oversee the production and logistics of activations, ensuring smooth

execution.

• Manage vendors, suppliers, and event staff.

Audience Engagement:

• Develop strategies to engage and interact with target audiences at

activations.

• Utilize interactive technologies and digital platforms to enhance the

experience.

• Collect and analyze data to measure campaign effectiveness and

identify areas for improvement.

Client Communication & Collaboration:

• Collaborate with clients to understand their brand objectives and

marketing goals.

• Present creative concepts and proposals to clients.
• Build and maintain strong client relationships.

Project Management & Budgeting:

• Manage project timelines, budgets, and resources effectively.
• Monitor project progress and address any challenges that arise.
• Ensure projects are delivered on time and within budget.

Data Analysis & Insights:

• Analyze campaign data to measure ROI and identify areas for

improvement.

• Use data to inform future campaign strategies and optimize future

activations.

Skills & Qualifications:

• Strong creative and conceptual thinking skills.
• Excellent project management and organizational skills.
• Proficiency in design software (e.g., Adobe Creative Suite).
• Understanding of marketing principles and brand strategy.
• Strong communication and interpersonal skills.
• Experience in event planning and production.
• Ability to work independently and as part of a team.
• Passion for creating engaging and memorable experiences.