YouTube Specialist- content manager

Company Vision

StockGro is a mobile-first cross-platform (Android & iOS, Mobile + Web App) Fintech product thats empowering 25 million+ users to master the art of trading and investment in a risk-free and gamified manner. At StockGro - Indias First and Largest Social Investment Platform, users indulge in Social Investing and learn various trading strategies by interacting with leading fund managers, F&O traders, and algo traders.

About StockGro

Founded in January 2020 by former venture capitalist Ajay Lakhotia, were well-funded and just closed a massive Pre-Series A fundraise. We are backed by some of the respected investors - Roots Ventures, Velo Partners, Creed Capital, and the likes of Kunal Shah, Vivekananda Hallekere, Rahul Garg as Angels.

We have some brilliant minds with us, working on a mission to make 400 million Indian millennials investment-ready, with Senior Executives from Sequoia, Swiggy, Glance, Airtel, Uber, and institutions like ISB, NITs, and IIMs.

What Youll Do

• Optimize titles, thumbnails, metadata, and playlists using tools like VidIQ/TubeBuddy and A/B testing.
• Analyze traffic sources, viewer segments, and drop-off points to refine content formats.
• Coordinate with Creator Host, Editor, and Research team to develop deep-dive topics into engaging video series.
• Design hooks to drive conversion from viewers to app users and newsletter subscribers.
• Execute a smart Shorts vs Long-form strategy and plan playlist optimization.
• Conduct A/B testing for thumbnails and analyze cross-channel traffic.
• Focus on retention analytics to improve watch time and viewer loyalty.

Core Skills & Experience

• 4-7+ years of experience growing a YouTube channel from ?100K to ?500K subscribers.
• Deep expertise in:

-YouTube Studio analytics

-SEO strategies

-CAR metrics: Click-through rate, Average view duration, Retention

• Strong understanding of finance or education audiences (or ability to ramp up quickly).
• Experience with:

-Script editing

-Thumbnail design oversight

-Briefing on-camera talent

-Managing post-production workflows

-Data-driven: Familiar with tools like GA4, BigQuery, or similar for tying video metrics to broader business KPIs.