Social Media Marketing Executive
Position: Social Media & Content Creator Location: Nariman Point, Mumbai (Work from office, Monday to Friday) Company: XPPen India About the Role: Were looking for a creative and execution focused Social Media & Content Creator to join our marketing team. This person will be responsible for ideating, creating, and executing video-first content for our brands XPPen (graphic tablets) & SyncPen (smart notebooks) . The ideal candidate is deeply familiar with Instagram Reels, YouTube Shorts, and trending formats, and has hands on experience shooting and editing content using a phone or camera. Responsibilities: Manage Instagram and YouTube content calendars for both brands Create engaging short form videos (Reels, Shorts, Stories) from concept to post Shoot product demos, unboxings, how-tos, and trend-driven content in-house Write captions, hashtags, and post copy aligned with brand voice Work with design/ads team to coordinate campaigns and launch assets Collaborate with product and sales teams to understand USPs and translate into content Track performance, iterate on learnings, and grow follower engagement organically Requirements: 13 years of experience in social media and content creation Diligent, organised, and committed to timely delivery of content Strong video shooting and editing skills (CapCut, VN, Adobe Premiere Rush, etc.) Confident on camera or working with others on camera (voiceover, hands-on demos, etc.) Basic understanding of Instagram and YouTube algorithm and trends Excellent communication and copywriting skills Interest in tech, productivity tools, or digital art is a plus Bonus: Experience using drawing tablets, iPads, Notability, GoodNotes, or similar tools Why Join Us Competitive pay, steep learning curve and linked growth Opportunity to work across two fast-growing consumer tech brands Hands-on creative ownership and freedom to experiment Work closely with leadership and influence brand-building Build a portfolio of smart, trend-savvy content with wide reach Show more Show less
