web merchandiser

Role & Responsibilities

A Site/web Merchandiser is a site curator who collaborates with the merchandising, marketing & creative teams to put together a data-driven, perfectly shoppable, topical & engaging homepage. Hopscotch is the category creator offering Indian parents fashion for all occasions in a child’s life. If you join the Hopscotch team, you will be partnering with top pedigree managers in a fast-paced and rapidly growing environment.

As Site Merchandising Manager, you will bring a category-specific e-commerce experience to life through core digital merchandising tactics. The scope of your role includes:

• Experience: Implement and optimize site merchandising strategies that focus on conversion, findability, maximizing guest engagement, and frictionless shopping.
• Content: Provide business inputs and context to creative teams for execution, ensuring content is revenue-driving, on-brand, and impactful.
• Analytics: Monitor Key Performance Indicators (KPIs) across all devices and platforms, guest behaviour, market trends, and competitive insights to optimize short-term performance and to influence longer-term strategies.
• Cross-Functional Partnerships: Establish strong relationships across both functional and category peer groups. Partners with Merchandising, Marketing, Creative & Analytics teams to assist in developing compelling merchandising themes and story-telling for each season and across categories including online shops to feature trends, marketing initiatives and promotions.
• Hygiene: Examines the site daily to ensure the creative/content/user experience hygiene.
• Lead: Manage, guide and train the site merchandising team

Core Responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

Ideal Candidate

• Min 5 years of e-commerce/retail experience
• Strong analytical and quantitative skills, including financial and business metrics in addition to site metrics
• Prior experience in Site Merchandising

Mandatory

• Strong site merchandiser/web merchandiser profile
• Mandatory (Experience) - 5+ years of experience in e-commerce cataloguing experience (Home page, landing pages etc)
• Mandatory (Skills 1) - Experience in setting up perfectly shoppable homepages, banners & landing pages on the backend
• Mandatory (Skills 2) - Data driven by tracking performance of website and app pages and periodic quality check etc
• Mandatory (Skill 3) - Must have a minimum 1+ years of experience in a.Team handling

Preferred

• Preferred (Experience) - Experience in fashion industry

Job Specific Criteria

• CV Attachment is mandatory
• How many years of experience you have in the fashion, apparel, or lifestyle segment?
• Are you available to work on weekends during important events or campaigns?
• What's the team size that you have managed?
• Working Days -5 days/week

Job Type: Full-time

Pay: Up to ₹80,000.00 per month

Application Question(s):

• current salary ?
• expected salary ?
• notice period ?(less than 30 days )
• Do you have Experience in fashion industry ?
• Mandatory (Experience) - 5+ years of experience in e-commerce cataloguing experience (Home page, landing pages etc)?

Work Location: In person