Thumbnail Designer

Key Responsibilities:

• Thumbnail Design Creation:
• Design highly engaging and visually striking thumbnails for YouTube videos that align with the brand’s voice and objectives.
• Ensure thumbnails are optimized for high click-through rates by using vibrant colors, compelling text, and bold visuals.
• Maintain consistency in design style while adhering to brand guidelines to ensure a cohesive look across the channel.
• Create thumbnails that effectively communicate the essence of each video, triggering curiosity and viewer interest.
• Creative Collaboration:
• Work closely with the video team to understand the content and come up with creative ideas for each thumbnail.
• Bring fresh, innovative ideas to design thumbnails that are both attention-grabbing and reflective of the video content.
• Collaborate with content creators to capture key moments or stills that will make the thumbnails stand out.
• Optimization for YouTube:
• Ensure thumbnails are correctly formatted (e.g., 1280x720 resolution, 16:9 aspect ratio) and are optimized for both desktop and mobile devices.
• Stay updated with YouTube’s latest algorithm and trends, tailoring thumbnail designs to increase visibility and engagement.
• Qualifications & Requirements:
• Proven experience in creating YouTube thumbnails or social media visuals (portfolio required).

Preferred Skills:

• Basic video editing skills (for creating thumbnail animations or stills from video clips).
• Experience with A/B testing of thumbnails to determine optimal designs.
• Knowledge of SEO practices and how thumbnails play a role in video ranking.
• Strong proficiency in graphic design tools such as Adobe Photoshop, Illustrator, or other design software.
• Ability to create bold and impactful designs using color theory, typography, and composition.
• Experience with creating thumbnails in a style similar to Dhruv Rathee (dynamic, professional, and attention-grabbing).
• Strong understanding of YouTube trends, best practices, and algorithms related to visual content.
• Creative thinker with an eye for detail and visual storytelling.
• Excellent time-management skills and the ability to work with deadlines.
• Good communication skills to understand video content and adapt designs accordingly.

Job Types: Full-time, Permanent

Pay: ₹10,000.00 - ₹25,000.00 per month

Benefits:

• Cell phone reimbursement

Schedule:

• Day shift

Work Location: In person