Territory Sales Manager

Territory Sales Manager

Company:

About Myrik

Myrik is transforming mobility, commerce, and employment for non-metro India through tech, community, and purpose-driven innovation, founded by people who have lived the realities of small-town India.

About the Role

This is a field-based, individual contributor role responsible for building FMCG general trade sales in a brand-new territory. You'll personally own primary and secondary sales targets, set up the distributor network from scratch, and work directly in the market with distributors, retailers, and wholesalers. There are no direct reportees in this role, but strong performers will have a clear growth path to a team-handling role such as Area Sales Manager.

What You Will Do

1. Own and deliver monthly, quarterly, and annual volume and value sales targets for your territory
2. Identify, appoint, and onboard distributors and super-stockists, and monitor their ROI, stock levels, claims, and infrastructure
3. Personally cover the market by visiting retailers, kirana stores, and wholesalers to open new outlets and grow existing ones
4. Plan beats and drive numeric and weighted distribution across the territory
5. Coordinate with distributor salesmen on daily market coverage, order collection, and scheme execution
6. Execute trade schemes, consumer promotions, and market activation programs
7. Ensure brand visibility and merchandising at outlet level
8. Track competitor activity, pricing, and market trends, and share insights with management
9. Prepare territory sales reports, forecasts, and MIS
10. Ensure timely collections and credit control within company norms

What We're Looking For

1. 3–6 years of field sales experience strictly within FMCG (no adjacent or non-FMCG sectors considered)
2. Proven track record in General Trade (traditional retail) - Modern Trade-only experience will not be considered
3. Hands-on experience appointing and managing distributors and driving secondary sales
4. Experience opening new outlets and expanding distribution in a territory, ideally including green-field/new-market launches
5. Graduate in any discipline; MBA in Sales & Marketing is a plus
6. Willingness to travel extensively across the territory; must own a two-wheeler with a valid driving license
7. Comfortable with MS Excel/Office and mobile-based SFA/DMS tools
8. Self-driven and able to work independently with minimal supervision, reporting directly to the Regional Sales Manager