Technical Content Writer

Role Overview: We are seeking an experienced Technical Content Writer with a strong background in the B2B IT services industry, specifically targeting the Middle East market. The ideal candidate will have a proven track record of creating high-quality, SEO-optimized technical content, including blog posts, whitepapers, case studies, and website content, that effectively engages CXOs, IT decision-makers, and business leaders. Key Responsibilities: Content Strategy & Development: Create engaging, informative, and well-researched content tailored for the Middle East audience, covering topics related to mobile app development, cloud computing, AI/ML, DevOps, and IT consulting. SEO & Keyword Optimization: Develop SEO-friendly content that improves search engine rankings, increases organic traffic, and aligns with the latest industry trends. Thought Leadership & Industry Trends: Research and analyze current B2B IT trends in the Middle East and translate them into compelling content that positions our company as an industry leader. Case Studies & Whitepapers: Develop detailed case studies, whitepapers, and reports that highlight our companys expertise and success stories with Middle Eastern clients. Website & Landing Page Content: Write and optimize content for service pages, industry pages, and other key website sections to drive engagement and conversions. Collaboration with Marketing & Sales Teams: Work closely with the SEO team, digital marketing team, and sales team to align content with lead generation and business objectives. Technical Documentation: Assist in creating technical documentation, solution briefs, and product guides as needed. Localization & Cultural Relevance: Ensure all content is culturally relevant and resonates with Middle Eastern audiences, incorporating region-specific terminologies and trends. Key Requirements: Experience: 3-5 years of technical content writing experience in the B2B IT services domain, preferably targeting the Middle East market. Industry Knowledge: Strong understanding of IT services such as mobile app development, DevOps, AI/ML, cloud services, and IT staff augmentation. Content Expertise: Proven experience in writing long-form content like whitepapers, case studies, thought leadership articles, and SEO-optimized blogs. SEO & Digital Marketing Knowledge: Familiarity with keyword research, on-page SEO techniques, and content marketing best practices. Research & Analytical Skills: Ability to conduct in-depth research on industry trends, competitors, and technologies to create data-driven content. Excellent Writing & Communication Skills: Strong command of English with exceptional writing, editing, and storytelling abilities. Middle East Market Experience: Understanding of business trends, IT adoption, and digital transformation challenges in the Middle East region. Collaboration & Adaptability: Ability to work with cross-functional teams, including marketing, sales, and SEO specialists, to align content strategy with business goals. Preferred Qualifications: Experience in writing for CXOs, IT leaders, and business decision-makers . Prior work experience in a B2B SaaS, IT consulting, or enterprise tech company . Familiarity with content management systems (CMS) like WordPress. Basic knowledge of Google Analytics, Ahrefs, SEMrush, and other SEO tools . Role & responsibilities