Job
Description
Role Overview: Join Google Operations Center as an Email Campaign Builder and become an integral part of the team responsible for moving programs from conception to completion. Your expertise in marketing automation will be crucial in influencing best practices, optimizing program performance, and ensuring the accuracy of final deliverables. As part of this dynamic team, you will collaborate with various stakeholders to create visually compelling email templates, build and deploy email campaigns, and continuously optimize program performance. Key Responsibilities: - Collaborate with marketing and design teams to create visually compelling and responsive email templates adhering to brand guidelines. - Code HTML and CSS emails from scratch or using email marketing platforms. - Ensure emails render correctly across different email clients and devices. - Implement dynamic content and personalization elements in emails. - Build, test, and deploy email campaigns using email marketing platforms like Mailchimp, HubSpot, or Marketo. - Set up automated email workflows for marketing and service update campaigns. - Troubleshoot and resolve rendering or deliverability issues using Litmus. - Analyze campaign performance data and make data-driven recommendations for optimization. - Conduct A/B testing on different email elements to enhance engagement and conversion rates. - Work closely with the marketing team to understand campaign objectives and target audiences. - Provide technical expertise and guidance on email development best practices. - Stay updated on email marketing trends and technologies to enhance program performance. - Collaborate with teammates to optimize output and program performance continuously. Qualification Required: - Minimum of 3+ years of experience in email development, with at least 2 years in marketing automation tools like Eloqua, Marketo, or Marketing Cloud. - Proficiency in HTML and/or CSS to develop HTML code from scratch. - Experience in various email technology tools and digital marketing automation program management. - Ability to work independently and collaboratively in a fast-paced environment. - Strong problem-solving skills and the ability to identify and communicate issues effectively. - Preferred qualifications include experience with code developing tools like Dreamweaver, analytical skills, and an understanding of marketing operations and processes. (Note: The additional details of the company were not present in the provided job description.) Role Overview: Join Google Operations Center as an Email Campaign Builder and become an integral part of the team responsible for moving programs from conception to completion. Your expertise in marketing automation will be crucial in influencing best practices, optimizing program performance, and ensuring the accuracy of final deliverables. As part of this dynamic team, you will collaborate with various stakeholders to create visually compelling email templates, build and deploy email campaigns, and continuously optimize program performance. Key Responsibilities: - Collaborate with marketing and design teams to create visually compelling and responsive email templates adhering to brand guidelines. - Code HTML and CSS emails from scratch or using email marketing platforms. - Ensure emails render correctly across different email clients and devices. - Implement dynamic content and personalization elements in emails. - Build, test, and deploy email campaigns using email marketing platforms like Mailchimp, HubSpot, or Marketo. - Set up automated email workflows for marketing and service update campaigns. - Troubleshoot and resolve rendering or deliverability issues using Litmus. - Analyze campaign performance data and make data-driven recommendations for optimization. - Conduct A/B testing on different email elements to enhance engagement and conversion rates. - Work closely with the marketing team to understand campaign objectives and target audiences. - Provide technical expertise and guidance on email development best practices. - Stay updated on email marketing trends and technologies to enhance program performance. - Collaborate with teammates to optimize output and program performance continuously. Qualification Required: - Minimum of 3+ years of experience in email development, with at least 2 years in marketing automation tools like Eloqua, Marketo, or Marketing Cloud. - Proficiency in HTML and/or CSS to develop HTML code from scratch. - Experience in various email technology tools and digital marketing automation program management. - Ability to work independently and collaboratively in a fast-paced environment. - Strong problem-solving skills and the ability to identify and communicate issues effectively. - Preferred qualifications include experience with code developing tools like Dreamweaver, analytical skills, and an understanding of marketing operations and processes. (Note: The additional details of the company were not
