Tealium-CDP Consultant

Job Description

This role would be a hybrid role - a combination of being a Customer Data Platform consultant and a data analyst/consultant. CDP Consultant jobs to be done Serve as a trusted technical advisor and implement Tealium s Customer Data Hub end to end, i.e., from data ingestion via APIs/SFTP to event/attribute/audience configuration to UAT testing. Work with in-house consultants & clients to understand client s needs and develop solutions using Tealium products. Define and manage standards, guidelines, and processes to ensure data quality. Ensure technology solutions are in alignment with data architecture principles and target end state. Create technical documentation for Tealium implementation. Data Consultant jobs to be done Responsible for creating & maintaining dashboards for deep-dive insights generation. Generate actionable marketing insights, with business growth in mind, by analyzing digital and marketing data sources, i.e., GA360, GA4, media metrics etc. Translate business requirements into technical specifications for developers. Work across cross functional teams in India & Singapore to deliver data related projects & analysis. Key Qualifications At least 2 years of relevant experience implementing & using Tealium s Customer Data Hub (certification is a plus) Strong analytical skills and capability to translate business requirements into technical requirements. Ability to switch between multiple clients and projects, zoom out and look at the bigger picture. Passionate about technology, data and must love to sell your ideas to everyone. Perks of working with Merkle Working on latest technology and platforms to solve the critical challenges faced by brands globally. Exposure to international brands: Our clients include some of the worlds leading brands. Other benefits includes : WFH allowance, great insurance, long service year award Currently still working from home