Staff Software Engineer (Martech / AdTech)

15 - 19 years

0 Lacs

Posted:16 hours ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

You will be responsible for designing and developing scalable Martech/AdTech solutions across web, mobile, and backend systems. This includes building and integrating APIs to support campaign delivery, personalization, and tracking. You will collaborate with product, data, and engineering teams to deliver reliable and performant ad & marketing experiences. Implementing targeting and measurement capabilities using first- and third-party data is also a key part of your role. Additionally, you will contribute to the architecture and technical roadmap of the Martech/AdTech stack, ensuring security, compliance, and data quality across integrations and data flows. Troubleshooting and resolving issues related to latency, delivery, and data consistency will be part of your responsibilities. Staying current with industry best practices, tools, and platform capabilities (e.g. DSPs, DMPs, CDPs), supporting experimentation, A/B testing, and audience segmentation infrastructure, and partnering with stakeholders to translate business needs into scalable technical solutions are also expected from you. Key Responsibilities: - Design and develop scalable Martech/AdTech solutions - Build and integrate APIs for campaign delivery, personalization, and tracking - Collaborate with product, data, and engineering teams - Implement targeting and measurement capabilities using first- and third-party data - Contribute to the architecture and technical roadmap - Ensure security, compliance, and data quality - Troubleshoot and resolve issues related to latency, delivery, and data consistency - Support experimentation, A/B testing, and audience segmentation infrastructure - Partner with stakeholders to translate business needs into technical solutions Qualifications Required: - 15+ years of experience in software development - Hands-on experience with AdTech or Martech platforms (DSP, DMP, CDP, CRM, tracking tools, etc.) - Proficiency in programming languages such as Python, Java, or similar - Experience with data integration, APIs, and cloud infrastructure (GCP / AWS / Azure) - Strong collaboration, problem-solving, and communication skills No additional details of the company were mentioned in the job description. You will be responsible for designing and developing scalable Martech/AdTech solutions across web, mobile, and backend systems. This includes building and integrating APIs to support campaign delivery, personalization, and tracking. You will collaborate with product, data, and engineering teams to deliver reliable and performant ad & marketing experiences. Implementing targeting and measurement capabilities using first- and third-party data is also a key part of your role. Additionally, you will contribute to the architecture and technical roadmap of the Martech/AdTech stack, ensuring security, compliance, and data quality across integrations and data flows. Troubleshooting and resolving issues related to latency, delivery, and data consistency will be part of your responsibilities. Staying current with industry best practices, tools, and platform capabilities (e.g. DSPs, DMPs, CDPs), supporting experimentation, A/B testing, and audience segmentation infrastructure, and partnering with stakeholders to translate business needs into scalable technical solutions are also expected from you. Key Responsibilities: - Design and develop scalable Martech/AdTech solutions - Build and integrate APIs for campaign delivery, personalization, and tracking - Collaborate with product, data, and engineering teams - Implement targeting and measurement capabilities using first- and third-party data - Contribute to the architecture and technical roadmap - Ensure security, compliance, and data quality - Troubleshoot and resolve issues related to latency, delivery, and data consistency - Support experimentation, A/B testing, and audience segmentation infrastructure - Partner with stakeholders to translate business needs into technical solutions Qualifications Required: - 15+ years of experience in software development - Hands-on experience with AdTech or Martech platforms (DSP, DMP, CDP, CRM, tracking tools, etc.) - Proficiency in programming languages such as Python, Java, or similar - Experience with data integration, APIs, and cloud infrastructure (GCP / AWS / Azure) - Strong collaboration, problem-solving, and communication skills No additional details of the company were mentioned in the job description.

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