Staff Creative Designer

Key Roles & Responsibilities:
Creative Design, Development & Execution

• Own the end-to-end creative process - from initial concept and visual strategy through execution and delivery, ensuring design excellence, brand integrity, and a high standard of craft across all outputs.
• Lead the development of visually impactful design assets including reports, whitepapers, eBooks, collateral, presentations, infographics, advertisements, event branding, social media assets, and digital/web graphics.
• Conceptualize and build creative themes for events and campaigns, ensuring all deliverables, presentations, banners, booth designs, videos, signage, social teasers, etc. are visually cohesive, on-brand, and strategically aligned.
• Act as the brand custodian, maintaining and elevating the design system, visual identity, templates, and brand guidelines across mediums and teams.
• Develop high-visibility executive presentations and communication materials with strong visual storytelling, clarity, and strategic narrative alignment.
• Translate creative concepts across multiple mediums including print, digital, website, email, video, and social channels, ensuring consistency and adaptability.
• Drive conceptual thinking for marketing campaigns by proposing fresh visual ideas, mood boards, creative directions, and storyboards that reinforce the brand purpose and resonate with target audiences.
• Collaborate closely with cross-functional teams - marketing, communications, product, events, ABM and leadership to align creative solutions with business priorities and strategic goals.
• Project-manage all design requests by scoping intake management, estimating timelines, prioritizing workload, tracking progress, and ensuring on-time, high-quality delivery.
• Provide creative guidance and mentorship to designers and agency partners; review work and offer actionable feedback that improves design quality and alignment.
• Support website and digital experience enhancements, contributing to redesign initiatives, layout improvements, landing pages, and UX-driven visual updates.
• Create engaging visuals for digital marketing including email campaigns, social promotions, event announcements, webinar materials, ads, and paid media placements.
• Maintain an organized repository of design assets, ensuring proper version control, accessibility, and naming conventions.
• Stay updated on design trends, tools, technologies, and best practices to bring innovative ideas and forward-thinking design approaches to the team.
• Operate as a proactive self-starter, capable of independently transforming abstract ideas into compelling creative outputs with minimal oversight.

Event-Focused Design and Responsibilities:

• Conceptualize and design creative assets for events, including booth layouts, wall graphics, kiosks, banners, backdrops, print materials, and digital screens.
• Develop supporting event collateral such as tent cards, brochures, flyers, merchandise (e.g., t-shirts, giveaways), and other branded materials.
• Ensure all designs adhere to correct sizes, scaling, and production-ready formats for vendors and event partners.
• Collaborate with event marketing, production, and vendor teams to bring designs to life across physical and digital touchpoints.
• Deliver impactful, on-brand experiences that maximize audience engagement and strengthen brand presence at events.

Research & Innovation:

• Conduct design research and stay updated on industry trends, competitor visuals, and design best practices to ensure fresh, modern, and impactful creative output.
• Provide insights and recommendations that elevate the brand’s presence across digital and offline channels.

Video Support Responsibilities:

• Strong hands-on experience in editing webinars and virtual event recordings to create engaging, concise content for reuse.
• Ability to craft compelling short-format videos and animated videos such as sizzle reels, social media snippets, case study highlights, and report teasers.
• Skilled at producing event highlight/recap videos that capture key moments and storytelling elements.
• Familiarity with optimizing video content for multiple channels and formats (social, digital campaigns, presentations).

Qualifications

• Bachelor's degree in graphic design, Marketing, Communications, or a related field (or equivalent) with 8+ years of professional experience.
• Marketing background is a must, with proven experience supporting campaigns, branding, and client-facing materials.
• Strong portfolio showcasing a range of creative work.
• Strong grasp of design principles with excellent aesthetic, typography, and attention to detail.
• Able to work independently and collaboratively, with a proactive, self-starter mindset.
• Passionate about visual storytelling and creative problem solving.
• Strong time management skills with the ability to handle multiple projects, meet deadlines, and perform under pressure.

Required Skills:

• Proficient in Adobe Creative Suite (InDesign, Illustrator, Photoshop), Figma, and Microsoft PowerPoint/Word, with familiarity in leveraging AI-driven design tools and platforms to enhance creativity and efficiency.
• Skilled in Adobe After Effects and/or Premiere Pro for creating animated and non-animated videos.
• Knowledge of print production, digital design best practices, and preparing files for various formats and platforms (web, social, events, and collateral) is a plus

Good to have: Knowledge of Gen AI design tools, Excel, project management tools Proven experience in developing brand positioning, messaging architecture, and integrated campaign strategies.

Additional Information