Sr. Digital Marketing Executive

As a highly motivated Digital Marketing Executive, your role will involve developing, implementing, tracking, and optimizing digital marketing campaigns across all digital channels. Your responsibilities will include: - Planning and executing all digital marketing efforts such as SEO/SEM, email marketing, social media, marketing databases, and display advertising campaigns. - Designing, building, and maintaining a strong social media presence across various platforms. - Identifying trends and insights to optimize digital campaigns based on performance data. - Brainstorming innovative and creative growth strategies. - Planning, executing, and analyzing A/B tests and conversion rate optimization experiments. - Collaborating with design, content, and development teams to create engaging landing pages and enhance user experience. - Analyzing customer touch points to optimize the user journey across digital channels. - Setting up, measuring, and improving conversion points and sales funnels. - Coordinating with external agencies and vendor partners to deliver integrated campaigns. - Staying updated on emerging technologies and digital marketing trends and recommending adoption when beneficial. - Providing thought leadership and sharing best practices within the team. Additionally, the company offers cell phone reimbursement as a benefit and this is a full-time position with a day shift schedule.,