Sr. Digital Marketing Executive

The ideal candidate will be responsible for executing Search Engine Optimization and Social Media Marketing efforts on a continuous basis. You should be an expert in Google ads, Facebook ads, and meta ads. Additionally, you will be tasked with creating and executing SMS and Email-based marketing campaigns. In this role, you will be required to actively manage the website and other online assets, ensuring their continuous review. You will need to provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI). Other responsibilities include researching new online media opportunities that may benefit the business, such as mobile and social media, and developing blogs and forums. You will also be expected to conduct keyword research, analyze web statistics, and contribute to social media engagement and brand awareness campaigns. Furthermore, you will use web analytics software to monitor the performance of client websites and make recommendations for improvement. You will contribute to company and industry blogs, manage e-communications, and assist with paid media by liaising with digital advertising agencies. The role also involves developing and integrating content marketing strategies and keeping up to date with current digital trends. This is a full-time position with a day shift schedule, and the work location is in person.,