Sr Creative Producer

As a Senior Creative Producer at Pinkvilla, you will be responsible for leading and executing compelling video content across various genres. With Pinkvilla being one of India's largest digital platforms in the entertainment, lifestyle, and fashion space, reaching over 30 million unique users, your role will be crucial in shaping the video content strategy. Your key responsibilities will include owning the end-to-end creative process, from ideation to post-production, for original, branded, and editorial content. You will be tasked with developing new video IPs and show formats that resonate with Pinkvilla's voice and diverse audience base. Additionally, you will oversee production, ensuring smooth execution of shoots, location management, talent coordination, and brand alignment for both editorial and branded content. Monitoring performance through analytics and collaborating cross-functionally with internal stakeholders, brand teams, anchors, marketing, social media, and design teams will be essential for content consistency across platforms. Your role will also involve staying updated on digital trends, platform innovations, and competitor strategies to keep content fresh and relevant. To excel in this role, you should have at least 6 years of experience in video content production, creative direction, or digital storytelling, with a strong track record of building successful video formats or show IPs. Strong scripting and storytelling skills, along with proficiency in video production workflows, are crucial. You should be able to manage multiple projects simultaneously, mentor creative teams, and have a good understanding of YouTube, Instagram, and short-form video trends and algorithms. Excellent communication skills in English and Hindi, coupled with a creative mindset and passion for digital media, will be key assets for this role.,