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Specialist - Data Analytics

Specialist - Data Analytics

Freshworks

4 - 8 years

6 - 10 Lacs

Chennai

Posted:3 hours ago| Platform:

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Skills Required

Data analysis Google Analytics Coding Marketing operations Business intelligence Analytics Reporting tools SQL CRM Python

Work Mode

Work from Office

Job Type

Full Time

Job Description

Freshworks is looking for a smart, driven business analyst to join the marketing operations team and optimize marketing processes and investments through data-driven insights. In this role, you will define measurement frameworks, build scalable processes, and analyze data to enhance marketing efficiency.

As the custodian of every lead entering our systems, you should be proficient in Google Analytics, CRM, and SQL for data analysis. You will be responsible for conducting journey analysis, tracking user behavior, optimizing funnels, and improving conversion rates. Additionally, you will define new initiatives, execute strategic projects, and monitor key performance metrics.

This role requires close collaboration with product, sales, and marketing teams to drive data-backed decision-making. If you are a self-starter with strong analytical skills and a passion for high-growth opportunities, this is the perfect place for you!

Qualifications

Graduate degree or equivalent, preferably in Statistics/Operational Research/Mathematics
Atleast 4 years of professional experience in Business Intelligence/Data Analytics/Modellin

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Specialist - Data Analytics