Social Media Strategist

TripFactory is seeking a full-time Social Media Strategist to join their team in Siliguri. As a rapidly growing dotcom company specializing in inbound and outbound holiday travel, TripFactory aims to revolutionize the holiday market by providing travelers with the best prices and seamless travel experiences. The company leverages deep industry knowledge, destination expertise, and cutting-edge technology to deliver exceptional service. As the Social Media Strategist, your primary responsibility will be to develop and execute social media marketing strategies, create content plans, and optimize social media performance. You will be tasked with managing public relations on social platforms, analyzing social media metrics, engaging with the community, and ensuring brand consistency across all channels. Your role will play a crucial part in enhancing the company's online presence and driving engagement with the target audience. The ideal candidate for this role should possess skills in Social Media Marketing and Social Media Optimization (SMO), along with strong communication and public relations abilities. Experience in developing content strategies, excellent written and verbal communication skills, and the ability to work both independently and as part of a team are essential. While not mandatory, prior experience in the travel industry would be a plus. A Bachelor's degree in Marketing, Communications, Public Relations, or a related field is required for this position. If you are passionate about social media, have a keen eye for detail, and are eager to contribute to a dynamic team in the holiday space, we encourage you to apply for the Social Media Strategist role at TripFactory. Join us in our mission to reshape the holiday market with innovative solutions and exceptional service.,