Social Media Strategist

Job Title: Social Media Strategist
Location: Rabale, Navi Mumbai
Job Type: Full-Time
Experience: 3–6 Years

Industry: Electronics / Medical Devices / Technology

Job Description

We are looking for a creative and analytical Social Media Strategist to lead our digital presence across LinkedIn, Instagram, Facebook, and YouTube. You will be responsible for content planning, campaign execution, performance tracking, and driving B2B engagement for our brand.

Key Responsibilities

• Develop and execute social media strategies tailored to each platform
• Create monthly content calendars aligned with product and brand goals
• Collaborate with designers and content writers to deliver impactful posts
• Launch and manage paid campaigns to generate leads and increase brand visibility
• Track performance metrics and use insights to improve strategy
• Engage with online communities and monitor brand sentiment
• Stay updated on digital trends, algorithms, and best practices

Requirements

• 3–6 years of experience in social media strategy, content planning, and campaign management
• Strong knowledge of LinkedIn, Instagram, Meta Ads, and analytics tools
• Excellent communication and copywriting skills
• Experience in B2B or tech/electronics marketing preferred
• Familiarity with tools like Meta Business Suite, Canva, Buffer, or Hootsuite

Perks and Benefits

• Competitive salary + performance-based incentives
• Flexible work culture
• Exposure to healthcare and technology industry branding
• Opportunity to build and lead creative digital campaigns

Company: Highness Microelectronics Pvt. Ltd.

Job Types: Full-time, Permanent

Pay: ₹18,000.00 - ₹42,000.00 per month

Benefits:

• Paid sick time
• Provident Fund

Schedule:

• Day shift
• Fixed shift

Work Location: In person