Social Media Manager

Role Overview: You will be responsible for planning and executing digital marketing campaigns across various channels, analyzing performance, identifying insights, and optimizing strategies to drive growth. As a Digital Marketer, you will work closely with internal teams to create engaging content, manage social media accounts, and enhance the overall customer experience. Key Responsibilities: - Plan and execute digital marketing campaigns such as SEO/SEM, email, social media, and display advertising - Manage and expand client social media presence with compelling content and community engagement - Track and evaluate the performance of campaigns against set goals (ROI and KPIs) - Identify trends, insights, and opportunities for optimization - Brainstorm innovative growth strategies - Analyze customer experience across different touchpoints and channels - Collaborate with internal teams for creating optimized landing pages - Conduct competitor research and market analysis to inform future strategies Qualification Required: - Proven experience in digital marketing, preferably in an agency setting - Hands-on experience with Google Ads, Facebook Ads Manager, Google Analytics, and SEO tools like Ahrefs and SEMrush - Up-to-date knowledge of digital marketing trends and best practices - Strong analytical skills with a data-driven approach - Familiarity with content marketing, social media tactics, and performance campaigns - Proficiency in tools such as WordPress, Canva, and Mailchimp is advantageous Additional Details: At ScrollAR4U Technologies Private Limited, you can expect a dynamic and collaborative work environment with opportunities for professional growth and skill development. You will have exposure to diverse brands and challenging projects, making your role as a Digital Marketer rewarding and enriching. (Note: The company offers a full-time job position with a day shift schedule. Candidates must be able to commute or relocate to Bathinda, Punjab. A minimum of 1 year of experience in digital marketing is preferred for this role.),