Social Media & Copywriting Manager (Luxury Brand Focus)

About the Role

We are seeking a Social Media Manager with strong copywriting expertise

Key Responsibilities

• Develop and execute a social media strategy across Instagram, LinkedIn, YouTube, and emerging platforms with a luxury brand lens.
• Write compelling, polished copy for posts, captions, campaigns, and paid ads that embody sophistication and precision.
• Maintain consistency in voice, tone, and aesthetics in line with brand guidelines.
• Conceptualize and manage content calendars, ensuring timely and strategic posting.
• Collaborate with designers, photographers, and videographers to deliver cohesive storytelling.
• Monitor performance analytics to optimize engagement, reach, and conversions.
• Stay updated on luxury branding trends and evolving digital storytelling techniques.

Desired Skills & Experience

• 3+ years of social media management experience, preferably in

  luxury, premium, or lifestyle brands

  .
• Strong copywriting and storytelling skills with a portfolio that demonstrates finesse and attention to detail.
• Deep understanding of audience engagement and high-end brand positioning.
• Proficiency with analytics tools (Meta Business Suite, Google Analytics, etc.).
• Creative mindset with the ability to bring fresh, elegant ideas to campaigns.

Ideal Candidate

• You are a strategic storyteller

  who knows how to build desire, exclusivity, and brand loyalty through words and visuals. With an eye for detail and a flair for luxury communication, you can translate brand philosophy into digital impact.