Social Media Account Manager

About the Role

We are seeking a skilled and detail-oriented Social Media Account Manager with a minimum of 4 years of experience in a digital agency. The ideal candidate is a strategic thinker and excellent communicator who can manage multiple clients, campaigns, and timelines while delivering strong results across digital platforms.

Key Responsibilities

• Act as the primary point of contact for clients regarding digital campaign management and performance updates.
• Build and maintain strong, long-term client relationships by providing consistent communication and strategic support.
• Develop and implement customized digital strategies based on client goals, brand guidelines, and industry best practices.
• Plan, suggest, and oversee digital projects and campaigns aimed at improving customer ROI.
• Manage web content and SEO strategies to boost search engine rankings and drive traffic.
• Present and articulate social media strategies clearly and effectively to clients.
• Report on web analytics, social media performance, and Google Ads metrics, identifying opportunities for optimization.
• Stay up to date with the latest digital marketing trends, tools, and technologies.
• Create and manage content calendars, ensuring timely execution of campaigns.
• Provide daily, weekly, and monthly updates to clients and internal teams.
• Collaborate with creative, media, and strategy teams to ensure cohesive campaign execution.

Required Skills & Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum 4 years of experience working in a digital agency.
• Proven experience managing end-to-end social media and digital campaigns for brands.
• In-depth knowledge of social media platforms, Google Ads, and SEO best practices.
• Strong organizational and multi-tasking abilities; able to juggle multiple clients and campaigns simultaneously.
• Proficiency in analyzing campaign data and converting it into actionable insights.
• Up-to-date with current social media trends, platform algorithms, and advertising strategies.
• Excellent verbal and written communication skills; capable of breaking down complex data for clients.
• Working knowledge of Facebook Ads Manager, Google Analytics, and other performance tools.
• Strong problem-solving and decision-making skills.