Responsibilities: Conceive and develop efficient and intuitive marketing strategies Foster relationships with physicians to enhance clinic's brand and increase referrals and contracts. Healthcare marketing executives will plan promotional campaigns and negotiate advertising contracts with various media outlets to build brand awareness. Conduct market research and analysis to evaluate trends, brand awareness and competition ventures Initiate and control surveys to assess customer requirements and dedication Write copy for diverse marketing distributions (brochures, press releases, website material etc.) Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities Monitor progress of campaigns using various metrics and submit reports of performance Collaborate with managers in preparing budgets and monitoring expenses Generate potential leads and coordinate with customer care team thereby ensuring that the targets are met Involve activities which can increase the service quality and touch on the financial sheets of Profit. Work on assignments forwarded by the management.
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