SEO GEO & AIO Specialist

Role Overview: As an SEO, GEO, and AIO Specialist, your primary responsibility will be to shape visibility across search engines, AI engines like ChatGPT and Perplexity, and beyond. Your expertise in understanding how discovery works today will help brands stay visible, structured, and prepared for the evolving landscape of AI-led search. By connecting content, technology, and insight, you will ensure that the brands you work with not only show up but also stand out in the digital realm. Key Responsibilities: - Develop and implement search and discovery strategies encompassing SEO, GEO, and AIO, with a focus on keyword planning and optimization for search engines and large language models. - Collaborate with writers and designers to create content that is easily readable, indexable, and contextually strong across web and AI channels. - Work closely with design, content, and engineering teams to translate insights into tangible results, demonstrating strong ownership and effective communication. - Utilize your proficiency in schema markups, IndexNow, llms.txt, and structured data to ensure websites are fully accessible to AI systems and search engines. - Monitor performance metrics across search and AI platforms, analyze impact, test hypotheses, and refine strategies for improved visibility. - Stay abreast of how AI is transforming the landscape of discovery, showcasing a willingness to learn, experiment, and adopt new methods in the dynamic search environment. Qualifications Required: - Proficient in analytics, with a strong understanding of GEO and effective communication skills. - Demonstrated expertise in working with search engines, SEO techniques, and AIO technologies. (Note: The job description does not contain any additional details about the company.),