SEO Expert

Key Responsibilities 1. Strategy & Research

• Develop and execute effective SEO strategies aligned with company goals.
• Conduct keyword research to identify high-performing, industry-relevant search terms.
• Analyze competitors’ SEO tactics and identify growth opportunities.

2. On-Page Optimization

• Optimize website content, landing pages, and blog posts for target keywords.
• Ensure proper use of meta titles, descriptions, header tags, URLs, and internal links.
• Improve site speed, mobile optimization, and user experience (UX) for better ranking.

3. Technical SEO

• Perform regular SEO audits and fix crawl errors, broken links, and redirect issues.
• Manage and update sitemaps, robots.txt, and schema markup.
• Work closely with the web development team to implement SEO best practices.

4. Content Optimization

• Collaborate with content writers to create SEO-friendly blogs and web pages.
• Optimize content for featured snippets, People Also Ask, and rich results.
• Refresh existing content to improve rankings and relevance.

5. Off-Page & Local SEO

• Build high-quality backlinks and manage outreach campaigns.
• Optimize Google Business Profile (GBP) and ensure NAP consistency across directories.
• Develop local SEO strategies to enhance visibility in specific regions.

6. Reporting & Analysis

• Track and report website performance using Google Analytics, Search Console, and SEMrush/Ahrefs.
• Prepare monthly SEO reports highlighting keyword rankings, traffic growth, and conversion insights.
• Measure ROI and make data-driven decisions for continuous improvement.

Required Skills & Tools

• Proven experience in On-page, Off-page, and Technical SEO
• Knowledge of Google Search Console, Google Analytics, SEMrush, Ahrefs, Moz, Screaming Frog
• Understanding of HTML, WordPress, and schema markup
• Familiarity with content marketing and keyword strategy
• Strong analytical and problem-solving skills
• Up-to-date with the latest Google algorithm updates and SEO trends

Job Types: Full-time, Permanent

Pay: ₹12,000.00 - ₹18,000.00 per month

Work Location: In person