Seo Executive

Role & responsibilities

We are hiring an SEO Executive who will be responsible for executing both on-page and off-page SEO activities to improve the website's search engine visibility and generate quality traffic and leads. The ideal candidate should have hands-on experience with SEO tools, basic technical know-how, and a strong understanding of ranking factors and keyword strategy.

Key Responsibilities

• Execute on-page SEO tasks: optimizing titles, meta tags, headers, image alt tags, URL structures, and internal linking.
• Perform off-page SEO activities: backlink generation through guest posting, business listings, classified submissions, forums, blog commenting, article submissions, etc.
• Conduct regular keyword research and competitor analysis.
• Work on technical SEO audits and coordinate fixes with the web development team (e.g., broken links, page speed, mobile usability, crawl errors).
• Monitor website performance using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
• Track keyword rankings and generate weekly/monthly SEO reports.
• Assist in content optimization to improve relevance, readability, and search intent alignment.
• Stay updated on Google algorithm updates and evolving SEO trends.

Required Skills:

• 34 years of experience in SEO (on-page and off-page).
• Familiar with tools like Google Search Console, Google Analytics, SEMrush, Ahrefs, Ubersuggest, etc.
• Understanding of keyword research, backlink strategy, and SEO fundamentals.
• Knowledge of HTML, WordPress, and content structuring is a plus.
• Basic understanding of technical SEO elements.
• Ability to work independently and in coordination with content and development teams.

Preferred candidate profile

• Bachelor's degree in Marketing, IT, Mass Communication, or a related field.
• Any certification in SEO/Digital Marketing will be an added advantage.