SEO & Digital Marketing Executive

About the Role:

We are seeking a results-driven SEO & Digital Marketing Executive with 2–3 years of hands-on experience in improving website visibility, driving organic traffic, and supporting overall digital marketing initiatives. The ideal candidate will be skilled in SEO (on-page, off-page, and technical), with exposure to content marketing and related digital strategies.

Key Responsibilities:

1) Search Engine Optimization (SEO)

• Conduct keyword research, competitor analysis, and content gap studies.
• Optimize on-page elements: titles, meta tags, headers, internal linking, URL structure, and images.
• Implement technical SEO fixes: site speed, mobile responsiveness, schema markup, XML sitemaps, and crawl errors.
• Plan and execute off-page SEO strategies (backlink building, guest posting, local citations, forums, profiles, Web 2.0).
• Track rankings, traffic, and conversion metrics; deliver monthly reports.

2) Content & Marketing Support

• Collaborate with content writers to create SEO-friendly blogs, landing pages, and website copy.
• Suggest new content topics based on keyword trends and audience insights.
• Support social media and email marketing campaigns with SEO alignment.

3) Analytics & Reporting

• Monitor website performance using Google Analytics, Search Console, and SEO tools (SEMRush, Ahrefs, Moz, or similar).
• Prepare regular reports on KPIs such as keyword rankings, traffic, leads, and conversions.
• Recommend improvements based on data-driven insights.

Required Skills & Qualifications:

• Strong knowledge of on-page, off-page, and technical SEO practices.
• Experience with SEO tools: Google Analytics, Search Console, SEMRush/Ahrefs, Screaming Frog, etc.
• Familiarity with WordPress or other CMS platforms.
• Basic knowledge of HTML/CSS is a plus.
• Understanding of content marketing, social media, and PPC is an advantage.
• Strong analytical skills and attention to detail.
• Good communication and collaboration skills.
• Ability to work independently and as part of a team.

Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Application Question(s):

• In which workspace format are you comfortable working?

1) Remote
2) On-Site

• In which workspace format are you looking to apply?

1) Full-Time
2) Contractual'3) Freelance

Experience:

• SEO & Digital Marketing: 1 year (Required)

Location:

• Bikaner, Rajasthan (Preferred)

Work Location: Remote