SEO and PPC Expert

Role Overview: As a Digital Marketing Expert at our company, you will play a crucial role in leading and executing performance marketing strategies with a focus on SEO, Google Ads, and Facebook Ads. Your primary objective will be to enhance qualified traffic, increase conversions, and boost ROI for our clients. Key Responsibilities: - Develop and implement integrated SEO and PPC strategies to drive traffic, leads, and sales - Conduct thorough keyword research, competitive analysis, and identify growth opportunities across various channels - Plan, launch, and manage Google Ads and Facebook Ads campaigns in different formats - Monitor conversion tracking using platforms such as Google Tag Manager, GA4, and Meta Pixel - Optimize websites and landing pages for enhanced SEO performance and conversion rate optimization (CRO) - Analyze campaign performance and deliver actionable insights through monthly reports Qualifications Required: - Minimum 2 years of digital marketing experience, preferably in an agency or fast-paced setting - Hands-on experience in managing SEO and paid campaigns on Google Ads and Facebook Ads - Proficiency in tools like Google Analytics (GA4), Google Search Console, Tag Manager, Ahrefs, SEMrush, Screaming Frog, and Meta Ads Manager - Strong understanding of on-page, off-page, and technical SEO, with the ability to track and analyze conversions across multiple channels - Familiarity with content management systems such as WordPress, Shopify, or similar platforms - Ability to manage multiple client accounts concurrently and consistently meet deadlines (Note: No additional details about the company were provided in the job description),