Senior Executive - PR

Role Overview: You will be responsible for building and maintaining strong relationships with top technology media and influencers to drive positive coverage and engagement. Additionally, you will execute end-to-end product PR campaigns, including media outreach, influencer collaborations, and product seeding programs for smartphone launches. You will also plan and manage product immersion sessions, press events, and influencer meets to create impactful brand experiences. Furthermore, you will draft and distribute press releases, media notes, and influencer briefs aligned with product positioning and key messaging. Moreover, you will monitor and analyze media and influencer coverage, preparing detailed reports and insights using Excel and PowerPoint. Lastly, you will coordinate with PR agencies and internal teams to ensure seamless execution of launch campaigns and maximize visibility. Key Responsibilities: - Build and maintain strong relationships with top technology media and influencers. - Execute end-to-end product PR campaigns for smartphone launches. - Plan and manage product immersion sessions, press events, and influencer meets. - Draft and distribute press releases, media notes, and influencer briefs. - Monitor and analyze media and influencer coverage, preparing detailed reports and insights. - Coordinate with PR agencies and internal teams to ensure seamless execution of launch campaigns. Qualifications Required: - Strong communication and interpersonal skills. - Proven experience in PR, media relations, or communications. - Excellent organizational and time-management abilities. - Proficiency in Excel and PowerPoint for reporting and insights. - Ability to work collaboratively with internal and external stakeholders.,