Senior Consultant - Consumer Markets

Job Description

Qualifications: A degree in Marketing, Business Administration, or a related field. Experience in consumer marketing, preferably in industries like FMCG. Strong analytical skills and proficiency in digital marketing tools. Excellent communication and interpersonal skills. Creativity and strategic thinking to develop innovative marketing solutions. Responsibilities: Develop and execute marketing campaigns to promote products or services. Conduct market research to understand consumer behavior and trends. Collaborate with sales teams to align marketing strategies with business goals. Analyze the effectiveness of marketing campaigns and prepare detailed reports. Manage digital marketing initiatives, including social media and SEO/SEM strategies. Organize events, exhibitions, and promotional activities to boost brand presence. Monitor competitor activities and adjust strategies accordingly.