Senior Account Director - PR

As a Senior Account Director based in Mumbai (Lowe Parel) with over 11 years of experience, you will be responsible for leading a team that handles various key responsibilities. Your primary focus will be on strategic planning, where you will develop and execute comprehensive communication strategies tailored to industries such as BFSI, capital markets, policy, investment banking, and legal and regulatory affairs. A significant aspect of your role will involve managing brand reputation through proactive measures such as effective messaging, stakeholder engagement, and crisis communication. You will be instrumental in creating high-quality content, including press releases, speeches, thought leadership articles, and other strategic communication materials. Building and nurturing strong relationships with media outlets will be crucial for securing impactful coverage and managing narratives effectively. In addition, you will be required to stay informed about industry trends in policy, finance, and media, providing actionable insights and measuring campaign success through insights and analytics. Collaboration is key in this role, as you will work closely with clients and internal teams to deliver integrated communication solutions and execute high-impact campaigns. If you are passionate about making a difference in the field of strategic communications and possess the necessary skills and experience, we invite you to share your resume with us at gauri.a@vipsasolutions.com.,