Search Engine Optimization (SEO) Specialist

3 - 8 years

3 - 6 Lacs

noida

Posted:2 days ago| Platform: Naukri logo

Apply

Skills Required

google analytics data management online marketing schema http link building seo digital marketing microsoft marketing strategy

Work Mode

Work from Office

Job Type

Full Time

Job Description

As an SEO Specialist you will:
Improve clients rank in major search engines
Master architecture, taxonomy, and technical constraints of our B2B websites.
Track and analyse technical factors affecting search visibility and index
coverage, providing insight and recommendations for improvement.
Discover, document, and report on potential systemic technical problems in
indexability, canonicalization, redirects, HTTP errors, etc.
Track and report on search robot activity through log file analysis.
Identify website performance and crawlability issues and opportunities,
through the analysis of sitemaps, crawl goals, page rendering, and timing.
Work with our product owner and development teams to execute changes
that help search engines crawl and index our site more effectively.
Check on On-Page(copywriting, internal linking, etc.) and Off-Page
(link-building, guest posting, etc.) SEO.
Develop new methods, reports, and tools to help the SEO team work more
effectively and efficiently.
Investigate and analyze the SEO strategies of our competitors, particularly
under-the-hood exposing gaps that may pose threats or opportunities.
Your Profile:
Bachelors degree in IT, Engineering, Marketing , or equivalent.
Anownerwith3+years of experience in hands on display and video
advertising, media buying, and brand lift studies, ideally at a B2B Tech
company (or client).
Previous experience with B2B SaaS websites.
Previous professional experience driving B2B/B2C acquisition with
campaigns across Paid Social
You are an excellent communicator and creative thinker, with an ability to use
data to inform all decisions
Proficiency in marketing automation to generate traffic, convert visitors into
leads, and then nurture them (using dynamic workflows) into converted
customers.
Experience building a comprehensive Digital Marketing strategy from the
ground up, applying strategies of non-traditional creative solutions, funnel
optimization, and growth
Proven success managing Online Marketing and CPC, CPA, and CPM cost
models on Paid Social.
Strong analytical skills for robust data-driven decision making with experience
in distilling volumes of data into simple KPIs and tracking, telling stories using
data.
Proficiency with Google Analytics, Excel, Super metrics or Superset, Native ads
(Taboola, Bing, etc), Facebook Business Manager, LinkedIn Business Manager,
Google Ads (all products), Data Studio, Growth Ops (paid media routine)
Demand Side Platform (DSP), and Data Management Platform (DMP).
Additional Requirements:
Expertise in Google Search Console and Google Analytics.
Proficiency with Microsoft Clarity or Chrome Developer Tools for on-page and performance analysis.
Thorough understanding of the SEO implications of enterprise website
technologies.
Experience in crawling, parsing, extracting data, and analyzing large numbers
of website pages using tools like Screaming Frog.
Ability to confront the challenges of high-volume automated traffic from bots
and scrapers.
Working knowledge of HTML, JavaScript, and CSS.
Working knowledge of recognized SEO toolsets, e.g. SEMRush, Ahrefs, Moz.

More Jobs at Azeus Convene

HR Operations Expert- Europe

Noida

3.0 - 3.0 yrs
|

INR 6 - 18 Lacs

HR Recruiter/ Talent Acquisition Specialist (1-2 years of experience)

Noida

1.0 - 2.0 yrs
|

INR 3 - 7 Lacs

Partnership Sales Manager/ Sales Head - SaaS

Noida

10.0 - 10.0 yrs
|

Salary: Not disclosed

Search Engine Optimization (SEO) Specialist

Noida

3.0 - 3.0 yrs
|

INR 3 - 5 Lacs

Regional Demand Generation (Marketing) Specialist

Noida

2.0 - 2.0 yrs
|

INR 2 - 7 Lacs

Mock Interview

Practice Video Interview with JobPe AI

Start Digital Marketing Interview
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

Google Play App Store
coding practice

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now
Azeus Convene

RecommendedJobs for You

Azeus Convene logo

Search Engine Optimization (SEO) Specialist

Azeus Convene

noida

Weekday AI (YC W21) logo

Search Engine Optimization (SEO) Specialist

Weekday AI (YC W21)

navi mumbai, maharashtra, india

Weekday AI (YC W21) logo

Search Engine Optimization (SEO) Specialist

Weekday AI (YC W21)

mumbai metropolitan region

Multi Recruit logo

Search Engine Optimization (SEO) Specialist

Multi Recruit

bengaluru

Search Engine Optimization (SEO) Specialist

Wisevu

bengaluru, karnataka, india

Search Engine Optimization (SEO) Specialist

Wisevu

telangana

Search Engine Optimization (SEO) Specialist

Wisevu

bengaluru east, karnataka, india

Search Engine Optimization (SEO) Specialist

Wisevu

serilingampalli, telangana, india

Search Engine Optimization (SEO) Specialist

Wisevu

peerancheru, telangana, india

Search Engine Optimization (SEO) Specialist

Wisevu

hyderabad, telangana, india