Sales & marketing Officer (Part-time, Equity only - Salary after funding)

0 years

0 Lacs

Posted:1 week ago| Platform: Foundit logo

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Work Mode

Remote

Job Type

Full Time

Job Description

Job Title: Sales & Marketing Officer Kefilo

Location:

Remote + Field (as needed)

Type:

Part-time / Flexible

Compensation:

Equity-Based (No fixed salary until funding)

Duration:

Long-term core team role

About Kefilo

Kefilo is building an innovative, multi-vertical wellness ecosystem that goes beyond traditional fitness and nutrition. We aim to bring futuristic, research-backed wellness products and experiences to the market. We are currently building a strong founding team that grows with the startup.This role is for individuals who want

high ownership, long-term wealth creation, and direct contribution to early-stage growth

.

Equity Structure (Clear & Simple)

  • 34 discussion rounds for culture & skill alignment
  • 1-month NDA-based trial cohort to understand working style
  • Cofounder/Equity Agreement shared after finalization
  • Equity unlocks post Pvt Ltd registration + Funding
  • 45 year vesting depending on role & contribution
  • Compensation starts after funding; till then the focus is pure ownership-building

Role Overview

You will lead Kefilo's early

sales, marketing, partnerships, and community-building efforts

, driving both customer acquisition and brand growth across wellness segments.

Key Responsibilities

Marketing (Growth-Focused)

  • Run digital + offline marketing campaigns
  • Build content (posts, stories, reels, campaigns) with the team
  • Lead workshops, events, sampling drives, and local activations
  • Conduct competitor analysis & build positioning strategies
  • Help in branding, storytelling, and community awareness

Sales (Revenue-Focused)

  • Identify and onboard gyms, wellness centers, colleges & corporates
  • Build a structured lead pipeline and convert early customers
  • Conduct field visits for partnerships & sampling
  • Prepare sales pitches, presentations, and proposals
  • Achieve early traction for Kefilo's wellness products

Brand & Community

  • Build strong communities around wellness, food innovation, and habits
  • Collaborate with micro-influencers & early advocates
  • Gather product feedback to shape future verticals

Ideal Candidate

  • Interest in wellness, food, or healthcare industry
  • Strong communication, pitching, and creative thinking
  • Ability to handle both sales + marketing
  • Startup mindset: fast execution, learning attitude, ownership
  • Bike + laptop preferred for field activities
  • Must be willing to work without salary until funding (equity focus)

What You Get

  • High-equity role in a future multi-vertical wellness brand
  • Direct work with Founder
  • Opportunity to grow into Head of Sales/Marketing
  • Build a long-term wealth opportunity instead of a salary-based job
Skills: partnerships,funding,sales,campaigns

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