Sales & Marketing Executive

Job Description

Job Summary: Sri Sakthi Cinemas is seeking a dynamic and enthusiastic Marketing Executive to drive local marketing activities, increase footfall, and promote our cinema brand across Tiruppur and nearby regions. The ideal candidate will have a passion for cinema, experience in local area marketing (LAM), digital promotions, and the ability to build strong community and vendor relationships. Key Responsibilities: Plan and execute marketing campaigns to promote movie releases, events, and theatre offerings. Conduct local area marketing (LAM) activities including distribution of flyers, banners, posters, and tie-ups with local businesses. Collaborate with schools, colleges, and corporates for bulk bookings and special screenings. Promote offers, loyalty programs, and weekend events to increase audience engagement. Handle social media pages , post updates, and coordinate with design teams for digital creatives. Monitor and analyze marketing performance and prepare weekly/monthly reports . Identify and engage influencers, local media, and bloggers for word-of-mouth promotion. Coordinate with the operations team to ensure promotions are effectively implemented. Attend movie launches, preview shows, and public events as a brand representative. Required Qualifications and Skills: Any degree in Marketing, Business Administration, Mass Communication, or a related field. 1 to 3 years of experience in marketing (preferably in cinema, entertainment, hospitality, or retail). Strong communication skills in Tamil and English . Basic knowledge of social media marketing and tools like Facebook, Instagram, WhatsApp, etc. Willingness to travel locally for field activities and promotions. Preferred Attributes: Passion for cinema and understanding of audience behavior. Self-driven, outgoing personality with good networking ability. Basic knowledge of Canva / Photoshop is a plus. Flexible to work on weekends, holidays , and movie release days . Benefits: Incentives for performance-based campaigns Travel allowance for field visits Free movie passes and food discounts Contact: HR Manager – 96888 35497 Job Types: Full-time, Permanent Pay: ₹25,000.00 - ₹30,000.00 per month Benefits: Flexible schedule Paid sick time Paid time off Provident Fund Work from home Schedule: Day shift Fixed shift Weekend availability Supplemental Pay: Performance bonus Yearly bonus Language: English (Preferred) Willingness to travel: 100% (Required) Work Location: In person