Sales and Marketing Executive

Job Description: Sales & Marketing Executive

Organization: Samsidh Group of Schools
Work Location: Multiple school campuses (priority recruitment: Anantapur, Fatehabad, Amalapuram, Narsapur, Rasipuram, Kurnool)

Work Timings - 9:30 am - 5:30 pm

About the Role

We are seeking dynamic and results-driven Sales & Marketing Executives to join Samsidh Group of Schools. The primary responsibility of this role is to drive student admissions by effectively communicating and promoting the school’s unique selling propositions (USP) to prospective parents and communities.

Key Responsibilities -

Admissions & Sales

• Achieve admission targets set for the assigned campus.
• Conduct effective parent counseling sessions, both in-person and online.
• Convert enquiries into admissions through persuasive communication of school benefits.
• Maintain enquiry-to-admission conversion ratios.

Marketing & Outreach

• Promote the school’s brand in local communities through events, workshops, and awareness campaigns.
• Implement both online and offline marketing strategies (social media, digital campaigns, print, and local outreach).
• Establish tie-ups with local businesses, play schools, and community groups to drive admissions.

Stakeholder Engagement

• Build and maintain strong relationships with parents, prospective families, and local influencers.
• Provide regular feedback from the field to school management for continuous improvement.
• Coordinate with central marketing team at Azvasa Education for campaign execution.

Reporting & Tracking

• Maintain accurate records of enquiries, follow-ups, and conversions using CRM/ERP tools.
• Share weekly reports on marketing activities and admissions status.
• Track competition in the region and suggest strategies to strengthen school positioning.

Candidate Profile - Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• MBA/PGDM preferred (not mandatory).

Experience

• 2–5 years of experience in sales, marketing, or business development, preferably in education, admissions, or service industry.
• Proven track record of meeting and exceeding sales targets.

Skills & Attributes

• Strong communication, presentation, and persuasion skills.
• Local market knowledge and ability to connect with parents/community.
• Self-motivated, target-oriented, and proactive in outreach.
• Comfortable working with both digital and field-based marketing.
• Willingness to travel locally within assigned territory.

Performance Indicators

• Achievement of admission targets for the assigned school.
• Conversion rates from enquiries to admissions.
• Effectiveness of local marketing campaigns and outreach activities.
• Parent satisfaction and referral growth.

Why Join Us?

• Be part of Samsidh Group of Schools, known for holistic, values-based education.
• Opportunity to contribute directly to school growth and community development.
• Exposure to both sales strategy and grassroots marketing in the education sector.
• Attractive incentives linked to admissions performance.

If interested, please share your new and updated resume to [email protected] OR whatsapp to +91 8884588660.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Paid time off
• Provident Fund

Work Location: In person