Sales and Marketing Executive

Overview

Sales & Marketing Executive

Responsibilities:-

Field Sales & Institutional Outreach

• Visit

  schools, colleges, universities, and training institutes

  to establish collaborations and tie-ups
• Promote academic programs, workshops, and certifications through

  on-ground meetings and presentations

• Conduct campus activities such as seminars, demos, and career guidance sessions
• Generate and convert

  student registrations

  through direct engagement

Digital Marketing & Online Promotion

• Support execution of

  digital marketing campaigns

  (social media, WhatsApp marketing, email outreach)
• Assist in promoting

  online courses, webinars, and digital products

• Coordinate with internal teams or agencies for content, creatives, and lead campaigns
• Track and follow up on

  digital leads

  and convert them into enrollments

Client Acquisition & Relationship Management

• Acquire and manage

  institutional clients, partners, and B2B leads

• Build long-term relationships with institutes, corporate clients, and student communities
• Maintain accurate lead and client data using CRM or tracking tools

Reporting & Market Insights

• Track daily activities, leads, conversions, and campaign performance
• Collect feedback from institutions and students to improve offerings
• Monitor competitor activity and market trends

Requirement:-

• Graduate in any discipline (MBA in Marketing is a plus)
• 3-5 years of experience in

  field sales, education sales, or institutional marketing

• Strong communication, presentation, and interpersonal skills

• Comfortable with extensive field work

  and meeting new people daily
• Ability to convince, negotiate, and close student enrollments
• Basic knowledge of MS Excel, CRM tools, and reporting
• Two-wheeler with valid license preferred (if field travel is required)
• Proven Track Record of successful collaboration

Qualifications:-

• Experience working with

  educational institutes, training centers, or ed-tech companies

• Existing network with colleges or coaching centers

• Ability to conduct career counseling sessions

• Fluency in local language(s) in addition to English