About Us We are the exclusive Licensee / Master Franchise partner for Myntra's offline International brand business in India for leading fashion and lifestyle brands including Mango, Nautica, and NEXT. With an expanding retail footprint across the country with over 100 exclusive stores and over 130 SIS doors, we are committed to delivering world-class customer experiences both in-store and online. We are looking for a dynamic and data-driven "Assistant Manager – CRM & Consumer Engagement" to strengthen our relationship with customers, build loyalty in close partnership with our loyalty program partners, and drive repeat and new business through innovative CRM initiatives. Key Responsibilities include: 1. CRM Strategy & Execution Lead the development and implementation of CRM strategies across all customer touchpoints. Manage customer data capture, segmentation, and omni-channel integration (POS, e-commerce, social, mobile) with our loyalty management partner. Build data-driven customer journeys to improve retention and increase lifetime value. 2. Loyalty Program Design & Management Design and manage tiered + points-based loyalty programs spanning all brands. Introduce experiential rewards (VIP previews, styling workshops, influencer-led events). Continuously evaluate program effectiveness and refresh benefits to keep it aspirational. 3. Consumer Engagement Campaigns with close collaboration with our program management partners: Develop personalized engagement campaigns through email, WhatsApp, and app notifications. Manage automated trigger campaigns (birthdays, anniversaries, win-back, cross-sell). Create compelling social media CRM activations: user-generated content, influencer tie-ups, gamified engagement. 4. Customer Acquisition & Retention Programs Implement referral programs, geo-targeted offers, and seasonal engagement campaigns. Partner with cross-functional teams to drive traffic back to stores and digital platforms. Work closely with store teams to train and onboard customers into loyalty programs. 5. Analytics & Performance Tracking Track and analyse key CRM KPIs: repeat purchase rate, CLV, engagement scores, and cross-brand shopping ratio. Conduct A/B testing to optimize campaign effectiveness. Work with data teams to derive insights and recommend actions for continuous improvement. Qualifications & Experience MBA / Master’s in Marketing, Retail, Communications, or Fashion Management from a reputed MBA/Design institute. 4–6 years of proven experience in CRM/Marketing roles, preferably in retail, fashion, or lifestyle. Strong understanding of customer lifecycle management, loyalty programs, and engagement strategies. Demonstrated ability in data-driven decision making, campaign management, and consumer insights. Proficient in MS Excel & PowerPoint is a must; familiarity with CRM tools (Salesforce, Capillary, MoEngage, easy rewards or equivalent) preferred. Excellent communication, presentation, and stakeholder management skills. Experience in leading small teams/projects with ability to work cross-functionally. What We Offer Opportunity to work with global premium brands and shape consumer experiences in India. A role with high visibility and impact in driving customer loyalty and repeat business. A collaborative and fast-paced environment encouraging innovation and creativity. How to Apply Interested candidates can apply via LinkedIn or share their profile at: hr@robustkommerce.biz
We’re Hiring: Assistant Manager – Human Resources We are a growing apparel retail startup , managing 3 global fashion brands in India, with a passionate team of ~30 employees at corporate office and over 800 staff at stores. As we scale, we are looking for a driven and hands-on Assistant Manager – HR to own both HR Operations and Business Partnering . Role Highlights : As Assistant Manager – HR, you will be responsible for: Managing end-to-end HR operations – payroll, compliance, employee support and assistance in designing Driving talent acquisition & onboarding across store and office roles Acting as a Business Partner to employees and leadership on people matters Leading employee engagement, learning & development, and performance processes Providing data-driven HR dashboards & insights to guide business decisions Success in This Role Looks Like (First 12 Months) Hands-on recruiter with the ability to engage and retain talent Payroll, compliance, and core HR processes run smoothly and without error Smooth and scalable Recruitment & onboarding processes established to support business growth. Assist leadership in establishing clear HR framework (performance cycle, compliance adherence). Healthy employee engagement and retention scores across brands. Leadership dashboards and insights . Employee engagement activities successfully drive a positive work culture. HR role is also positioned as a supportive and approachable function for employees and managers. What We’re Looking For : MBA/PGDM in HR (from reputed institute preferred). Proficiency in MS Excel, PowerPoint, HRIS tools 3-6 years of HR experience, ideally with exposure to bot h operations and business partnering in retail, fashion, or lifestyle industries. Strong generalist HR background (talent acquisition, performance, engagement, compliance). Excellent stakeholder management, communication, and conflict resolution skills . Ability to thrive in a fast-paced, entrepreneurial startup environment with limited resources Excellent interpersonal, communication, and problem-solving skills and ability to manage payroll partners Location: Bangalore This is a great opportunity for someone who enjoys building foundations in HR BP and operations functions in a fast-paced, entrepreneurial environment , while also partnering closely with leadership to shape culture and engagement.