Key Responsibilities Product shoot execution: Plan and execute photo shoots for kids' wear apparel and footwear products as per the shoot brief Ensure proper lighting, angles, and styling aligned with brand aesthetics Deliver standard and zoomed-in product shots (multiple angles: front, side, top, back, close-up on detailing) Shoot both flat lays and model images (as required) Brand consistency & styling: Maintain brand tone and visual language across all images Coordinate with the marketing/styling team for consistent layouts, color grading, and mood Ensure background, lighting, and props (if used) enhance the premium positioning of the brand Editing & post-production: Retouch and edit photos for clarity, color correction, background cleanup, and shadow correction Deliver high-resolution and web-optimized versions in specified formats (JPEG, PNG, WebP) Maintain file naming conventions and upload/export images as per structured product folders Collaboration & communication: Coordinate with internal marketing, design, and merchandising teams for shoot planning and product prioritization Share sample edits for approvals before final batch delivery Ensure timely delivery of final images as per campaign or website go-live timelines Technical know-how: Well-versed with product photography lighting setups (for apparel and footwear) Proficient in tools like Adobe Photoshop, Lightroom, Capture One, etc Understands image requirements of marketplaces like Myntra, Ajio, Amazon, and D2C websites About Company: Purple United Kids is the first-of-its-kind premium fashion brand providing versatile apparel & footwear choices for kids of all age groups. The brand has captivated the targeted market through its vibrant product range. Purple United Kids is a retail representation of confidence, strength, and all things fashionable. Fun, fashion & functionality define Purple United Kids as a fashion brand that tells the story of a new-age kid who is free-spirited, self-dependent & confident. The ever-so-undeniable styles, with in-depth attention to each and every minor detail, ensure the #SHOPHAPPINESS experience. Show more Show less

Performance Marketing Manager – Purple United Kids Location: Noida, Uttar Pradesh Experience Required: 5–6 years in marketing Key Responsibilities: Develop and execute performance marketing strategies to drive online sales and brand awareness. Manage and optimize campaigns across various digital platforms, including Google Ads, Meta, and Market Place Like Myntra, Flipkart, Amazon, & others. Analyze campaign performance data to make informed decisions and improve ROI. Collaborate with creative and product teams to ensure cohesive messaging and branding. Stay updated with industry trends and competitor activities to maintain a competitive edge. Desired Skills: Proficiency in digital marketing tools and analytics platforms. Strong understanding of customer segmentation and targeting. Excellent communication and interpersonal skills. Ability to work in a fast-paced, startup environmen Show more Show less