Public Relations Executive

Account Executive- PR

Note:

• How to apply Please do so via LinkedIn or email us directly on [HIDDEN TEXT]

ABOUT THE ROLE

Position

Place

About Us

Founded in 2017, ON PURPOSE exists to use the power of communications to drive social change in India. It works with clients and organizations in 5 broad areas: Climate Action, Public Health, Education, Gender and Tech4Good.

The Culture We Proudly Offer

More than words. ON PURPOSE has been at the forefront of defining what a progressive workplace looks like. Our focus on building a safe and welcoming workplace for all has led us to innovate with policies like 6 days of paid leave for all menstruating employees; 12 weeks of parental leave for all non-birthing people and a fixed lunch hour that is mentioned in our signatures. We also have a team of D&I Ke Gunde who are trained to help us challenge our biases and create a more inclusive workplace. Dont just take our word for it - in 2024, ON PURPOSE won Diversity Champion Award at ICCO Global Awards, Best Asia-Pacific Midsize Agency to Work For at PRovoke Media, Best Agency of the Year, Mid-Sized at ET Kaleido Awards and Social Impact & Policy Communication Agency of the Year at PRMoment.in. Weve only just begun and would love to have you part of our growing tribe of people committed to social change.

Your Role and Responsibilities

Were looking for someone whos going to win our clients confidence by demonstrating a thorough understanding of the markets in which they operate, how the media works and a diligent approach to delivering flawless documents. To be considered for this role, youll need to show us experience in:

• Strategic planning and approach to client deliverables
• Mapping the relevant media universe for our clients
• Writing press releases and other forms of content
• Pitching stories to the media, following up and sharing coverage updates with clients
• Managing documentation related to the client and internal work
• Working with senior team members on converting new business opportunities

How Wed Expect You To Split Your Time

Very thoughtfully. But heres an indicative split as a guide:

• Client Relationship Management: 30%
• Media Relations: 50%
• Team Management & Mentorship: 10%
• New Business Development: 10%

What Youll Need (must haves for the role)

• 1 to 3 years relevant work experience in sectors like technology, technology led social impact and/or healthcare
• Proficiency in editing, writing and formatting of documents
• Experience of successfully managing client events (press conferences, media briefings, interactionsand follow-ups at national and regional level)

What Would Be Nice to Have

• Bachelors or Masters degree in Journalism/ Mass Communications/ Public Affairs/ Public Relations
• Experience managing technology or healthcare account portfolios
• Ability to integrate social media into PR plans
• Freshly brewed coffee-making skills. But don&apost worry, we won&apost judge you forit.

What You Can Expect From Us

• A safe, yet challenging work environment

  : As a high-growth company, our team members are regularly tasked with taking on more responsibility than you would typically get at a larger, more established organization.

• An investment in growth and learning

  : Were bringing the best of communication techniques to solve some of Indias most troubling social issues. Youll learn and grow with us.

• A space to make your own

  : if you have the talent, ambition and willingness to learn, youll most definitely find your own space in communications that you can own and hone.

ON PURPOSE is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability.

Industry Recognition

• Best Culture of the Year - Campaign India, 2025, 2023, 2022
• Best Diversity & Inclusion Company of the Year - Campaign India, 2025, 2022
• PR Team of the Year - Campaign India, 2025, 2022, 2021, 2020 & 2019
• Best Organisation for Women Empowerment - Women Achievers Summit, 2024, 2023, 2022 & 2021
• Championing Diversity Award - ICCO Global Awards, 2024
• Best Asia-Pacific Mid-size Agency to Work For - PRovoke Media, 2024
• Agency of the Year, Mid-Sized, ET Kaleido Awards, 2024
• Social Impact & Policy Communication Agency of the Year - PRMoment.in, 2024 & 2023
• Fastest Growing Consultancy in India - Provoke Media, 2023
• Mid-Size Agency of the Year - Agency Reporter, 2022
• Fastest Growing & Rising Consultancy of the Year, IPRCCA, 2021 & 2020
• Agency of the Year, Rising - ET Brand Equity, Kaleido Awards, 2021 & 2020
• Diversity Campaign Winner - Women Leading Change, Campaign India 2022
• Top 5 (Small) Best Consultancies to Work With across Asia-Pacific, Provoke Media, 2022, 2020 & 2019
• PR Consultancy of the Year (Small) & Emerging Consultancy of the Year, Fulcrum Awards, 2022, 2021, 2020 & 2018

Media Handles

• Website: http://www.onpurposeconsulting.in/
• Instagram: https://www.instagram.com/onpurposecomms/
• LinkedIn: https://www.linkedin.com/company/on-purpose-comms/
• Twitter: https://twitter.com/onpurposecomms

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