We are looking for a dynamic and result-oriented Senior Manager – Marketing to lead and drive both online (e-commerce) and offline (field/modern trade) marketing and sales strategies in the FMCG domain. The ideal candidate will be responsible for building revenue pipelines, leading regional sales teams, managing e-commerce channels, and developing strong market presence across all customer touchpoints. Key Responsibilities: 🔹 Sales & Marketing Strategy & Execution Develop and implement sales & marketing strategies for both online and offline channels to drive revenue and market share. Set targets, KPIs, and monitor performance across all sales functions. Identify new markets, trends, and customer insights to expand the brand footprint. 🔹 E-commerce & Digital Sales Manage relationships with e-commerce partners (Amazon, Flipkart, Zepto, etc.) . Optimize listings, pricing strategies, digital promotions, and inventory planning for online platforms. Work with digital marketing to drive traffic, visibility, and conversions. 🔹 Field Sales / Modern Trade Lead territory managers and field sales reps to ensure strong outlet coverage and retail execution. Build channel partner relationships – distributors, wholesalers, and key retailers. Drive in-store visibility , secondary sales, and merchandising excellence. 🔹 Team Leadership & Collaboration Mentor and lead a cross-functional team of sales professionals, Promoters, Marketing coordinators. Coordinate with supply chain, product, marketing , and finance teams to ensure aligned execution. 🔹 Reporting & Analysis Analyze sales data, trends, and ROI of campaigns. Prepare regular performance reports for senior leadership and suggest actionable improvements. Key Requirements: MBA/PGDM in Sales, Marketing, or related field. 8+ years of relevant experience in FMCG sector with a strong blend of field and online marketing. Strong exposure to general trade, modern trade, and e-commerce operations. Excellent team leadership, negotiation, and analytical skills. Proficient in sales tools, CRM, and Excel/reporting. Preferred Qualities: Entrepreneurial mindset with a drive to grow brands. Strong understanding of consumer behavior and regional market dynamics.. Prior experience with digital-first FMCG brands is a plus
Experience: 10+yrs Position Location : Chennai 1. Job Description: Managing & mentoring a dynamic team of R&D. Responsible for developing innovative biobased products for Paper/textile/cleaning/consumer/water applications. Coordinating with the application team in product establishment activities. 2. Job Responsibilities & Duties: a. Managing a dynamic team of R&D, applications, analytical comprising of chemist, biotechnologist, microbiologist, textile chemist, paper technologist, etc. b. Experience in handling a team of 10-15 including Sr. scientist, Scientist, Executives, Trainees, etc. c. Preparing innovative projects and planning for project activities - Daily/weekly/monthly/yearly d. Driving R&D team on new developments - Biobased formulation for textile auxiliaries, paper auxiliaries, cleaning products for home care & institutional applications, Cosmetics & personal care products, water treatment products, etc. e. Guiding R&D team on- i. New product development research ii. Optimization studies iii. Application trials in the respective application lab iv. Data compilation & report writing v. Innovation methodologies vi. Literature survey techniques f. Developing customized SOPs and procedures for lab operations. g. Collaborating with marketing team to run troubleshooting experiments for market products and existing applications. h. Thorough analytical knowledge including lab testing equipment and analytical instruments. i. Thorough subject knowledge including chemistry, surfactant chemistry, & biotechnology. j. Maintaining lab documentation including daily experimental data, project reports, technology write ups, product spec sheets, etc. l. Aware about regulatory norms & government related procedures including DSIR, DST, PCB, etc. 3. Job requirements: A successful candidate will have: i. Qualification : Ph. D in Chemistry/Surfactant chemistry/Biotechnology or Related degree M.Sc Chemistry stream ii. Experience: 10+ years essentially in research & development lab with a formulation of specialty chemicals or green chemistry field. iv. Thorough knowledge of Chemistry preferably bio based chemistry & Biotechnology v. Experience in handling R&D team working on various types of research projects, formulations & allied chemistries vi. Thorough understanding and experience in handling various chemistry-based projects, formulation chemistries, analytical research & biotechnology-based projects vii. Experience in Lab to Plant Scale implementation viii. Good Communication Skills ix. A sincere attitude, leadership qualities & commitment towards job responsibilities.
1. E-Commerce Marketplace Management: Manage daily operations and performance on Amazon, Flipkart, Zepto, BigBasket, and other marketplaces. Own listing hygiene, catalog accuracy, A+ content, and keyword-rich product descriptions. Coordinate with platform account managers, monitor pricing, stock availability, and run promotions. Track and analyze platform-specific dashboards (e.g., Seller Central, Flipkart Seller Hub) to optimize listings and performance. Plan and execute campaign strategies like Sponsored Ads, Lightning Deals, and Coupons. 2. Digital Campaign Management: Design and execute digital campaigns across search, social, display, and affiliate networks. Align campaigns with product launches, e-commerce promotions, and consumer trends. Collaborate with internal stakeholders and external partners to ensure on-brand messaging and visual identity. 3. Social Media & Content Marketing: Build and manage engaging social media calendars tailored for consumer engagement. Plan platform-specific content for Instagram, LinkedIn, YouTube, and more. Create short-form and shoppable content to drive cross-channel traffic to e-com platforms. 4. Consumer Insights & Analytics: Monitor performance across marketplaces and digital platforms using tools like Google Analytics, Brand Analytics (Amazon), and Ads dashboards. Present regular reports on traffic, conversion rates, ACOS/ROAS, and platform-wise performance. Use data to inform decision-making, identify optimization opportunities, and guide strategic planning. Candidate Profile: Education: Bachelor's degree in Marketing, Business, E-Commerce, or a related field (Master’s degree preferred) Experience: Minimum 4+ years of experience in Ecommerce with hands-on marketplace management. Prior experience managing Amazon, Flipkart, Zepto, or similar e-commerce accounts is essential. Proven ability to plan and execute digital campaigns and drive ROI across digital and marketplace platforms. Skills & Tools: Proficiency in tools like Google Ads, Facebook Business Manager, Amazon Seller Central, Flipkart Ads, Zepto dashboards, Mailchimp/Klaviyo, and Google Analytics Excellent content sensibility and consumer understanding Strong communication, analytical, and coordination skills
Company Description Proklean Technologies, founded in 2012 and headquartered in Chennai, India, specializes in groundbreaking innovations in Green Chemistry to create sustainable solutions for industries. Leveraging a proprietary technology that combines probiotics with advanced fermentation and formulation methods, Proklean develops eco-friendly products that excel in performance while addressing pollution and conserving natural resources. Our solutions target sectors including Textile, Leather, Hospitality, Waste Management, Paper, and Consumer products. Proklean is certified as ISO 9001:2015, ISO 14001, and OHSAS 18001, among others, and our products comply with global standards like ZDHC, GOTS 5.0, and OEKO-TEX Eco Passport. Visit www.proklean.in to learn more. Role Description This is a full-time on-site role for a Senior Executive located in Nagpur. The Senior Executive will oversee daily operations, manage strategic objectives, and assess organizational performance while identifying potential improvements. Responsibilities include optimizing projects, managing relationships with key stakeholders, spearheading environmental compliance efforts, and contributing to the development and promotion of the company’s sustainable product lines. Strategic thinking, leadership, operational expertise, and active collaboration will be paramount in ensuring the company continues to lead in green and sustainable innovation. Qualifications Strong skills in Leadership, Team Management, and Communication abilities. Experience with Strategic Planning, Decision-Making, and Problem-Solving. Understanding of Environmental Compliance standards, specifically sustainability benchmarks. Proficiency in Project Management and Relationship Building with stakeholders across verticals. Knowledge in Process Optimization and streamlining workflows within organizational systems. Background in fields related to business management, green chemistry, or sustainable development is preferred. Prior experience in a similar role and a proven track record in achieving organizational goals are strong assets.