Product Manager Veterinary BVSc

As a Brand Manager at our company, your role will be crucial in shaping our outward image and raising brand awareness. You will work closely with all levels and departments to identify our unique selling points and effectively communicate them to our target audience. Your creativity, strategic mindset, and experience in executing targeted brand campaigns will be invaluable in improving our company's reputation and driving growth. **Key Responsibilities:** - Analyze brand positioning and consumer insights to identify opportunities for growth - Shape and communicate our company's vision and mission to align with our brand identity - Develop and implement go-to-market strategies based on brand elements - Lead a team of marketing professionals in executing brand initiatives - Drive creative development to engage the target audience and drive action - Establish performance metrics, cost parameters, and sales estimates for brand campaigns - Measure and report on the performance of marketing campaigns, assessing ROI and KPIs - Stay updated on market trends, research consumer behavior, and analyze competitors" activities - Oversee marketing and advertising activities, ensuring brand consistency - Monitor product distribution and consumer feedback to optimize brand performance - Develop innovative growth strategies to enhance brand visibility and market share - Align the company around the brand's direction, choices, and tactics **Qualifications Required:** - Proven experience as a Brand Manager or Associate Brand Manager - Ability to develop brand and marketing strategies and present recommendations to executives - Experience in identifying target audiences and creating effective campaigns - Strong understanding of the full marketing mix - Analytical mindset combined with creativity - Data-driven decision-making skills with a focus on performance metrics - Excellent communication skills to collaborate effectively with cross-functional teams - Up-to-date knowledge of marketing trends and best practices - Bachelor's degree in marketing or a related field Please note that this is a full-time position requiring in-person work. Your Bachelor's degree will be preferred for this role.,