Product Executive

Job Summary:

The Product Management Executive will assist in brand strategy execution, sales support, and marketing activities for pharmaceutical products in the Gynecology, Orthopedics, and Physician segments. The role requires market research, promotional material development, and coordination with cross-functional teams to drive brand visibility and sales growth.

Key Responsibilities:

1. Marketing & Brand Support

• Assist in the execution of brand strategies and marketing plans.
• Support in developing marketing campaigns for product promotion.
• Coordinate with design teams to create promotional materials (visual aids, brochures, etc.).
• Ensure timely distribution of marketing collaterals to the field team.

2. Sales Team Coordination & Training Support

• Provide product knowledge support to the sales team.
• Assist in organizing product training sessions and field visits.
• Gather market feedback and competitor insights to refine product positioning.

3. Market Research & Competitor Analysis

• Track market trends, competitor products, and customer preferences.
• Collect and analyze sales data for performance evaluation.
• Support in conducting SWOT analysis to enhance marketing strategies.

4. Digital & Traditional Marketing Assistance

• Assist in executing digital marketing campaigns (social media, email marketing, webinars).
• Work on doctor engagement initiatives using digital tools.
• Monitor the effectiveness of campaigns and suggest improvements.

5. KOL Engagement & Scientific Support

• Assist in organizing CMEs, webinars, and doctor engagement programs.
• Support the medical team in developing scientific content for promotional activities.

6. Budget & Performance Tracking

• Assist in monitoring marketing budgets and campaign expenses.
• Track sales performance and marketing ROI for assigned products.

Qualifications & Experience:

• Education: B.Pharma / M.Pharma / B.Sc. / MBA (Marketing) or equivalent.
• Experience: 1-3 years in pharmaceutical marketing/product management.

Skills & Competencies:

✅ Strong communication and presentation skills.
✅ Basic understanding of pharma marketing, regulations, and compliance.
✅ Ability to coordinate with sales, medical, and creative teams.
✅ Proficiency in MS Office (Excel, PowerPoint, Word).
✅ Exposure to digital marketing & CRM tools is an advantage.

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Cell phone reimbursement
• Commuter assistance
• Internet reimbursement
• Life insurance

Schedule:

• Day shift

Work Location: In person

Application Deadline: 08/12/2025
Expected Start Date: 20/08/2025