PPC Specialist (Google Ads)

As a Senior Executive in Performance Marketing at HexaHealth, your role involves assisting in the creation of digital marketing campaigns on Google AdWords and Facebook Ads. You will collaborate with other support functions to develop marketing materials and manage paid search campaigns for optimal ROI. Your responsibilities will include identifying trends, optimizing spend based on insights, and having superior knowledge of Paid Media tools and Analytics platforms. Additionally, you must possess a strong understanding of Digital Marketing platforms such as Facebook ads, Google ads, and other PPC Channels. It is crucial to ensure successful planning, execution, and optimization for key traffic KPIs, while also brainstorming new growth strategies and taking proactive ownership of your work. Key Responsibilities: - Assist in creating digital marketing campaigns on Google AdWords and Facebook Ads - Coordinate with support functions for marketing materials development - Manage and optimize paid search campaigns for optimal ROI - Identify trends, insights, and optimize spend and performance based on insights - Possess superior knowledge of Paid Media tools and Analytics platforms - Have a strong understanding of Digital Marketing platforms like Facebook ads, Google ads, and other PPC Channels - Ensure successful planning, execution, and optimization for key traffic KPIs - Brainstorm new and creative growth strategies - Proactively take ownership of your work Qualifications Required: - Graduation in any discipline At HexaHealth, our mission is to build a platform that assists users in selecting the right hospital or surgeon for their surgical procedure. We aim to become synonymous with surgery information and discovery, working towards establishing India's largest hospital network and providing a hassle-free experience for patients during their hospital visits.,