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Performance Marketing Professional

1 - 5 years

2 - 5 Lacs

Mumbai

Posted:3 months ago| Platform: Naukri logo

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Skills Required

Performance Marketing Google Ads google analytics A/B testing paid media campaigns customer acquisition

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Responsibilities:

  • Plan, execute, and optimize paid media campaigns across

    Meta (Facebook & Instagram) Ads and Google Ads

    .
  • Conduct

    A/B testing

    to improve campaign performance and optimize conversion rates.
  • Monitor and analyze campaign performance using

    Google Analytics, Meta Business Suite, and other tracking tools

    .
  • Manage budgets efficiently to maximize ROI and reduce cost per acquisition (CPA).
  • Implement retargeting and lookalike audience strategies to improve customer acquisition.
  • Work closely with the creative team to develop engaging ad creatives and copy.
  • Stay updated with the latest trends, platform updates, and best practices in digital advertising.
  • Provide regular reports and insights to improve campaign performance and meet business goals.

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ACME SERVICES PRIVATE LIMITED

Information Technology

Tech City

150 Employees

    Key People

  • John Doe

    Chief Executive Officer

  • Jane Smith

    Chief Technology Officer

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