Performance Marketing Manager - Fashion

2 - 4 years

0 Lacs

Posted:1 week ago| Platform: Foundit logo

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Job Type

Full Time

Job Description

Performance Marketing Manager Fashion

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About the Role

We're looking for someone who lives and breathes fashion performance marketing the kind who can look at a dashboard and instantly spot what's leaking, what's scaling, and what's screaming for a creative refresh. If Meta and Google Ads feel like home to you, keep reading.

What You'll Own

  • Plan, execute & optimise Meta Ads and Google Ads for fashion brands (D2C, designers, luxury, the whole mix).
  • Build full-funnel strategies that actually convert not just pretty charts.
  • Track ROAS, CAC, retention metrics, and consistently push them in the right direction.
  • Coordinate with creative and content teams to develop high-performing ad assets.
  • Manage monthly budgets, pacing, scaling, and daily optimisation.
  • A/B testing across creatives, landing pages, and audiences.
  • Prepare weekly and monthly performance reports with insights, not fluff.
  • Stay updated with platform changes, algo updates, and new formats.

What We Expect

  • 24 years of hands-on performance marketing experience, specifically in fashion.
  • Strong command over Meta Ads Manager & Google Ads (Search, Shopping, Display).
  • Understanding of e-commerce funnels, attribution, and customer behaviour.
  • Data-driven mindset with the ability to take quick decisions.
  • Experience with tools like GA4, Shopify dashboards, pixel setups, and automations.
  • Someone who can handle multiple brands without losing their sanity.

Nice to Have (but not deal-breakers)

  • Knowledge of Klaviyo/Email automation.
  • Experience with influencer-driven paid campaigns or paid partnerships.
  • Knowledge on On Page and Off Page SEO.

If you're the kind who gets excited looking at ROAS improving by 0.3 overnight, we should talk.

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