Performance Marketing / Growth Marketing Lead

What You'll Own:

• Paid Ads (Facebook/Instagram) - Launch, test, and optimize campaigns weekly
• Constantly look for ways to lower CPL and improve ROAS
• Email & SMS Nurture Flows
• Create and manage automated sequences for leads
• Maintain high deliverability and improve open/click rates
• Copywriting Across Channels
• Ads, landing pages, email sequences, scripts, short-form content
• Comfortable rewriting, iterating, and testing multiple versions
• Analytics & Optimization
• Track KPIs daily/weekly
  

You'll Love This Role If You Are:

• A data-driven marketer with strong creative instincts
• Obsessed with performance and experiment logs
• A copywriter at heart (you enjoy crafting messages that convert)
• Someone who thrives in a fast-moving startup environment
• Comfortable wearing multiple hats without needing micromanagement
  

Requirements

• 3+ years in performance marketing or growth role
• Proven experience running FB/IG campaigns
• Strong copywriting portfolio
• Comfortable with analytics tools (Meta Ads Manager, GA4, basic spreadsheets)
• Experience with email automation platforms
  

Benefits

• Work with a supportive, entrepreneurial team
• Flexible work environment
• Remote opportunity