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Package Consultant-Web Content Management

Package Consultant-Web Content Management

IBM

1 - 5 years

4 - 9 Lacs

pune

Posted:3 days ago| Platform:

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Skills Required

content management campaign management web content management marketing data mining administration asset management campaign optimization content strategy application development

Work Mode

Work from Office

Job Type

Full Time

Job Description

Advises Clients on application development methodology and tools with focus on Web Content Management (WCM) and Campaign Management on all Client platforms. WCM incorporates website authoring, collaboration, and administration tools across various channels, including web, mobile, and social

Required education

Bachelor''s Degree

Preferred education

Master''s Degree

Required technical and professional expertise

Consultant performs as an expert on application development for existing or new applications. Content Management addresses steps for developing a content strategy for an application with content assets that need to be managed and organizedidentifying and promoting content and asset management to manage the infrastructure to store, access, and manage a full spectrum of digital information.

Campaign management is the process by which organizations segment, target and manage multichannel marketing messages. It incorporates data mining, customer segmentation, Client-event triggering, predictive analysis and campaign optimization

Preferred technical and professional experience

None

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Package Consultant-Web Content Management