Oakya It Services

IT Marketing focuses on promoting technology products or services, such as software, hardware, cloud services, or IT consulting. The goal is to connect with tech-savvy audiences (businesses or consumers), generate leads, and build a strong digital presence. Role of IT Marketing The core role is to: Understand technical products/services and communicate their value clearly Drive awareness, adoption, and loyalty among IT buyers Support sales teams with qualified leads and effective content Bridge the gap between technical teams and the market

Job Summary: We are seeking a highly skilled and experienced Full Stack Developer with a strong background in React.js , React Native , Node.js , PHP , MySQL , and MongoDB . You will be responsible for developing and maintaining both front-end and back-end components of our web applications, ensuring high performance, responsiveness, and scalability. Preferred candidate profile Key Responsibilities: Design, develop, and maintain scalable web applications using React.js and Node.js. Develop and maintain APIs using Node.js and PHP. Build efficient and reusable UI components and front-end libraries. Manage and optimize databases using MySQL and MongoDB. Collaborate with product managers, designers, and other developers to define and deliver new features. Write clean, well-documented, and testable code. Troubleshoot, debug, and upgrade existing applications. Stay updated with emerging technologies and propose improvements. Required Skills and Qualifications: Minimum 5 years of professional experience in full-stack web development. Strong expertise in React.js and Node.js . Hands-on experience with PHP (Laravel or Core PHP preferred). Solid experience in working with MySQL and MongoDB . Strong understanding of RESTful APIs, MVC architecture, and modern web development best practices. Familiarity with version control systems like Git. Good understanding of security, performance tuning, and optimization techniques. Ability to write clean, maintainable, and scalable code. Nice to Have: Experience with DevOps tools or CI/CD pipelines. Familiarity with cloud platforms (AWS, Azure, etc.). Experience with containerization tools like Docker.

- Create original and high-quality designs for social media, websites, email campaigns, print materials, branding, and client projects. - Develop design concepts, mood boards, and visual directions aligned with marketing objectives. - Prepare design assets for digital and print delivery (web optimization, high-res files, print-ready formats). - Work on UI mockups, wireframes, and iconography for web and mobile interfaces. - Collaborate with the marketing and development teams to ensure visual consistency and technical accuracy.

Edit high-quality short-form and long-form video content (Reels, Ads, YouTube, Promos). - Sync audio, apply transitions, color correction, and visual effects to ensure professional output. - Design intros/outros, kinetic typography, and logo animations using motion graphics tools. - Optimize video formats for different platforms (MP4, MOV, vertical/horizontal layouts). - Collaborate with creative teams on storyboards, shot selection, and final delivery.

Plan & execute digital campaigns across Google, Meta, LinkedIn, YouTube Run lead generation campaigns for colleges and IT services Build SEO, content, and GMB strategies for organic growth Optimize campaigns for ROAS, CPL, and conversions Collaborate with creative team for reels, ads, and branding content Set up CRM workflows and automation (Zoho, Mailchimp, HubSpot) Monitor and report KPIs via GA4, GTM, and dashboards

1. Academic Planning & Guidance Assist students in setting academic goals and building plans to achieve them. Help students select the right courses based on interests, strengths, and graduation requirements. Keep parents informed about curriculum choices and student progress when appropriate. 2. Parent-Student-Counselor Meetings Facilitate meetings between students, parents, and teachers to discuss academic performance or behavior. Explain school policies, grading systems, and course requirements to parents. Ensure alignment between home and school expectations. 3. Progress Monitoring & Intervention Track students academic performance and attendance. Notify and involve parents when students are at risk of failing or falling behind. Develop improvement plans involving both students and their families. 4. Communication & Relationship Building Maintain open, respectful communication channels with both students and their families. Provide regular updates to parents about academic concerns or achievements. Build trust to create a support system around the student. 5. Support Services Coordination Refer students and families to tutoring, mental health counseling, or special education services. Help parents understand their child's needs and available school resources. 6. Behavioral and Social Development Support students with personal or social issues affecting their academics. Educate parents on how social factors (peer pressure, online behavior, etc.) can influence learning. 7. Transition Planning Assist students and parents with transitions, such as moving from middle to high school or high school to college. Provide resources for college applications, financial aid, and career planning.

Responsibilities of a Senior Digital Marketing Manager 1. Develop and Execute Digital Marketing Strategy Create and implement comprehensive digital marketing plans aligned with business goals. Drive customer acquisition, engagement, and retention through online channels. 2. Manage and Optimize Digital Campaigns Oversee execution across key channels: SEO, SEM, email, social media, content marketing, and display advertising. Optimize campaigns based on performance data and KPIs. 3. Lead Marketing Team and Collaborations Manage and mentor digital marketing team members. Coordinate with internal departments (sales, product, design) and external agencies/vendors. 4. Monitor and Report on Performance Analyze campaign performance using tools like Google Analytics, SEMrush, or HubSpot. Prepare regular reports with insights, performance metrics, and recommendations. 5. Oversee SEO and Website Performance Ensure best practices for on-page, off-page, and technical SEO. Work with developers and UX teams to enhance website usability and conversion rates. 6. Manage Marketing Budget Plan, track, and optimize digital marketing budgets for maximum ROI. Allocate resources efficiently across campaigns and platforms. 7. Content and Brand Oversight Ensure brand consistency across digital touchpoints. Guide the creation and distribution of high-quality, engaging digital content. 8. Stay Updated on Industry Trends Monitor digital marketing trends, tools, and emerging technologies. Implement innovative solutions to maintain competitive advantage. 9. Customer Journey and Funnel Optimization Map and optimize the digital customer journey. Use data to improve lead nurturing and conversion processes. 10. Compliance and Data Privacy Ensure digital campaigns comply with data protection regulations (e.g., GDPR, CCPA). Manage secure handling of customer data across platforms Preferred candidate profile

Responsibilities: * Provide education counseling to students * Conduct admission interviews * Promote educational programs through marketing efforts * Assist with career development planning * Manage student enrollment process Health insurance Provident fund

Responsibilities of a Senior Digital Marketing Manager 1. Develop and Execute Digital Marketing Strategy Create and implement comprehensive digital marketing plans aligned with business goals. Drive customer acquisition, engagement, and retention through online channels. 2. Manage and Optimize Digital Campaigns Oversee execution across key channels: SEO, SEM, email, social media, content marketing, and display advertising. Optimize campaigns based on performance data and KPIs. 3. Lead Marketing Team and Collaborations Manage and mentor digital marketing team members. Coordinate with internal departments (sales, product, design) and external agencies/vendors. 4. Monitor and Report on Performance Analyze campaign performance using tools like Google Analytics, SEMrush, or HubSpot. Prepare regular reports with insights, performance metrics, and recommendations. 5. Oversee SEO and Website Performance Ensure best practices for on-page, off-page, and technical SEO. Work with developers and UX teams to enhance website usability and conversion rates. 6. Manage Marketing Budget Plan, track, and optimize digital marketing budgets for maximum ROI. Allocate resources efficiently across campaigns and platforms. 7. Content and Brand Oversight Ensure brand consistency across digital touchpoints. Guide the creation and distribution of high-quality, engaging digital content. 8. Stay Updated on Industry Trends Monitor digital marketing trends, tools, and emerging technologies. Implement innovative solutions to maintain competitive advantage. 9. Customer Journey and Funnel Optimization Map and optimize the digital customer journey. Use data to improve lead nurturing and conversion processes. 10. Compliance and Data Privacy Ensure digital campaigns comply with data protection regulations (e.g., GDPR, CCPA). Manage secure handling of customer data across platforms Preferred candidate profile

Role & responsibilities Preferred candidate profile - Develop and implement HR policies, procedures, and strategic HR plans. - Manage the recruitment process including job posting, interviewing, hiring, and onboarding new employees. - Administer employee benefits, compensation programs, and payroll oversight. - Act as a liaison between management and employees to address demands, grievances, and workplace issues. - Support employee performance review processes and implement initiatives to boost retention and employee engagement. - Ensure compliance with local, state, and federal employment laws. - Forecast future staffing needs and plan succession. - Develop and deliver employee training and development programs. - Handle disciplinary actions, conflict resolution, and employee relations. - Maintain HR records and ensure data accuracy and confidentiality. - Promote diversity, equity, and inclusion within the workplace. - Collaborate with leadership on organizational development and culture initiatives.

day-wiseappreciationday-to-day Key Responsibilities: Accounts Finalization: Prepare and finalize day to day, monthly, quarterly, and annual financial statements. Ensure accuracy and completeness of ledgers, trial balances, and financial records. Reconcile accounts and correct discrepancies in a timely manner. Maintaing the Day wise clear accounting book in appreciation manually GST Compliance: Prepare and file monthly/quarterly GST returns (GSTR-1, GSTR-3B, etc.). Manage GST reconciliation, input tax credit (ITC) tracking, and resolve mismatches. Ensure timely and accurate compliance with all GST laws and updates. Bookkeeping & Accounting: Manage day-to-day accounting operations including purchases sales, receipts, payments, and journal entries. Handle multiple company accounts/books simultaneously with accuracy. Tally Prime Operations: Maintain all financial data using Tally Prime including inventory, banking, invoicing, and payroll modules. Generate reports such as P&L, Balance Sheet, Cash Flow, and ledger summaries. Audit Support: Coordinate with auditors for internal and statutory audits. Provide required reports, reconciliations, and documentation. Provide required reports, reconciliations, and documentation. Everyday Monitoring with C.A Banking & Reconciliation: Prepare bank reconciliations, vendor reconciliations, and intercompany reconciliations. Manage payments, receipts, and petty cash transactions.

Role & responsibilities Preferred candidate Strong analytical and leadership skills. Knowledge of Google Ads, Analytics, and content strategy. Oversee Design and Content teams for Quality. Track and Analyze Campaign Performance.profile

Responsibilities: *strong understanding of all platforms- linkedin,instagram,facebook,x and youtube *proficiency in social media analytics, scheduling tools and trend research *excellent communication and copy writing skills