Position Performance Marketing Manager Opening with Jagat Pharma Pvt. Ltd. Experience 5-8years Salary Budget 50-60k Must have work on Lead generation and Lead Management for Hospital Industry Interested candidates can share their resumes at lovely.dogra@jagatpharma.com For More details login to - www.jagatpharma.com ; www.drbasueyecarecentre.com KRA's 1. Paid Campaign Management Plan, execute, and optimize campaigns across Google Ads, Facebook Ads, Meta Ads, YouTube ads, Instagram and other performance channels. Ensure campaigns are aligned with business objectives (lead generation, app installs, sales, etc.). Maintain efficient budget utilization and maximize ROI. 2. Lead Generation & Customer Acquisition Deliver high-quality leads at a defined CPL (Cost per Lead). Drive consistent growth in customer acquisition while optimizing CAC (Customer Acquisition Cost). Ensure conversion rate optimization across ad campaigns and landing pages. 3. ROI & Revenue Growth Achieve target ROAS (Return on Ad Spend). Identify best-performing campaigns and scale them. Allocate spends effectively across channels based on performance. 4. Campaign Analytics & Optimization Monitor campaign KPIs daily (CTR, CPC, CPA, CPM, ROAS). Conduct A/B testing on creatives, ad copies, and landing pages. Optimize audience targeting, bidding strategies, and campaign structures. 5. Funnel & Conversion Optimization Collaborate with product, tech, and design teams to improve landing pages and funnels. Reduce drop-offs and increase conversion rates at every funnel stage. Implement retargeting strategies to maximize conversions. 6. Reporting & Insights Create weekly/monthly dashboards on performance, spends, and ROI. Provide actionable insights backed by data for future campaigns. Benchmark against industry standards and competitors. Interested candidates can share their resumes at lovely.dogra@jagatpharma.com
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