Marketing Manager

Key Responsibilities:

Revenue Growth & Demand Generation

• Develop and execute demand generation strategies to build a strong sales pipeline.
  
• Scale marketing efforts from ~$1M ARR towards $4050M+ ARR.
  
• Drive measurable revenue outcomes through digital campaigns, inbound marketing, ABM (Account-Based Marketing), and partnerships.
  

Marketing Strategy & Execution

• Build and lead multi-channel marketing campaigns (digital, content, product marketing, paid ads, social, events).
  
• Create positioning and messaging aligned with SaaS buyer journeys (SMB, mid-market, or enterprise).
  
• Lead go-to-market (GTM) strategies for new features, markets, and geographies.
  

Leadership & Team Management

• Manage and mentor a marketing team across demand generation, content, digital, and product marketing.
  
• Collaborate with sales, product, and leadership to align marketing objectives with business goals.
  

Metrics & Reporting

• Define and track key marketing KPIs (pipeline growth, MQLs, SQLs, ARR contribution, ROI).
  
• Present performance insights and revenue impact to leadership.
  

Desired Candidate Profile:

• 8–12 years of marketing experience in a SaaS or technology environment.
  
• Proven track record of scaling marketing for high-growth companies.
  
• Strong leadership, analytical, and strategic skills.
  
• Hands-on experience with ABM, demand generation, GTM strategy, and multi-channel campaigns.