Marketing Intern

Job Description

#RoleAccountabilities:

• Understand dynamics of the industry, players in the market, expectations and industry best practices, including keeping abreast of the technology landscape and how it is impacting the company.
• Identify customer problems and their latent needs to translate into product roadmap.
• Provide support to various aspects of product roadmap with respect to features, pricing, market positioning and product key proposition.
• Understand and eliminate obstacles to adoption and usage.
• Design a 360-degree customer acquisition strategy with special focus on organic growth and non-paid channels.
• Regular competition benchmarking with respect to product features, acquisition channels, their GTM strategies and other key service KPIs.
• Understanding of various pricing models available in the market and propose a unique model for the company business.
• Champion fundamental customer experience elements of our platform to ensure that the right voice and high-quality content are maintained.
• Drive communication strategy though various organic and paid channels.
• Create content for social media and all communication platforms.

#RequiredCompetencies:

• Broad knowledge of internet industry within India and globally.
• Prior experience to some extent handling either content based B2C services or Apps or B2B platforms.
• Ability to thrive in a fast-paced, collaborative, team-oriented, cross-functional environment.
• Self-starter with desire to lead initiatives and die-hard commitment to timelines.
• Excellent planning and organizational skills. Able to think ahead and juggle priorities taking into account all the relevant issues and factors.
• Hands-on experience at using various AI tools and adept at prompt creation and manipulation.
• Using various content creation tools like Canva, etc.
• Good understanding of office workspace tools from Microsoft and Google like Docs, Sheets, Slides, etc.
• Understanding and working knowledge of social media platforms like LinkedIn, Facebook, Instagram, YouTube, etc.

#Desired Qualifications:

• Bachelor Degree, MBA or Master’s Level Business Qualifications (highly desirable).
• Experience of driving digital marketing and online acquisition campaigns exposure to various marketing strategies.
• Effective verbal and written communication on all levels and both internally and externally.
• Demonstrate track record in management of complex programs.

Job Types: Full-time, Permanent, Fresher

Benefits:

• Flexible schedule
• Health insurance
• Internet reimbursement
• Leave encashment
• Paid sick time
• Work from home