Marketing Executive

Description

We are seeking a dynamic and results-driven Marketing Executive to spearhead our marketing efforts, focusing on lead generation, market research, field sales, and effective communication with potential clients for software sales. The ideal candidate will possess strong presentation skills, expertise in utilizing free lead generation software tools, and proficiency in web scraping techniques.

Responsibilities

• Develop and implement comprehensive marketing strategies to enhance brand visibility and reach.
• Conduct market research to identify trends, opportunities, and customer needs within the IT sector.
• Collaborate with the product development team to align marketing initiatives with product launches and enhancements.
• Design, execute, and analyze digital marketing campaigns across various platforms including social media, email, and web.
• Manage marketing budgets and ensure all campaigns are executed within budgetary constraints.
• Create compelling content for marketing materials, including brochures, newsletters, website content, and blog posts.
• Monitor and report on the effectiveness of marketing campaigns and provide actionable insights for improvement.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 6 month of experience in marketing within the Information Technology and Services industry.
• Proficient in using digital marketing tools, analytics, and platforms to drive engagement and measure success.
• Strong knowledge of SEO, SEM, and content marketing best practices.
• Excellent communication and interpersonal skills, with a capacity to work collaboratively in a team-oriented environment.
• Proven ability to manage multiple projects simultaneously and meet tight deadlines.
• Strong analytical skills with the ability to interpret data and provide insights for future marketing strategies.

Job Types: Full-time, Permanent

Pay: Up to ₹25,000.00 per month

Work Location: In person

Job Types: Full-time, Permanent, Fresher

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

• Paid sick time
• Paid time off

Work Location: In person